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Kevin OrozcoKO

Kevin Orozco

Copywriter & Digital Content Strategist

€350/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Kevin

  • French

    Native or bilingual

  • Spanish

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Malt & LinkedIn
    Freelance Copywriter & Content Strategist Self-employed
    February 2022 - Today (4 years and 4 months)
    Rural and Remote Health, Deakin, ACT, Australia
    – Portfolio of 30+ active clients: coaches, consultants, B2B and e-commerce startups
    – LinkedIn Content: 1200+ followers gained per client on average over 90 days
    – High-converting sales pages: conversion rate improved from 20% to 40%
    – 4 recurring monthly newsletters managed end-to-end (average open rate 32%)
  • Publicis Conseil
    Communications Officer & Content Manager
    January 2020 - January 2022 (2 years)
    8th arrondissement, 75008 Paris, France
    – Writing email campaigns for 12 client brands (cumulative base: 45,000 contacts)
    – Monthly production of 200+ social posts (LinkedIn, Instagram, Facebook) for B2B and retail accounts
    – Complete editorial redesign for 4 clients: brand voice, writing guidelines, content strategy
    – Creative coordination with designers and SEO teams to ensure consistency and performance
  • Décathlon
    Digital Communications Assistant
    February 2020 - July 2020 (5 months)
    Avenue de Paris, Villeneuve-d'Ascq, France
    – Writing 120+ SEO product descriptions for the e-commerce platform (sports & outdoor)
    – Redesign of category pages: organic click-through rate improvement of +38% in 3 months
    – Contribution to the Instagram France content strategy (+1100 followers during the period)

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Education

  • BTS (Higher National Diploma)
    2020
    BTS
  • Copywriting Certificate
    HubSpot Academy
    2022
    Certif. Copywriting

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