About Kevin
🚀 Who am I?
💡 Why choose me?
- Expertise and Experience:With a career rich in diversity and challenges, I offer a consulting approach based on concrete and measurable results. My goal is simple: maximize your online visibility and turn your visitors into loyal customers. I develop tailor-made strategies, specifically adapted to your needs and objectives.
- Personalized Approach:Every business is unique. That's why I adopt a personalized strategy for each client, understanding your specific needs and developing solutions with maximum impact. My motto: a tailor-made strategy for exceptional results.
🔍 SEO: Natural Referencing
- Technical Audit:In-depth analysis of your site to identify and correct technical issues that harm your ranking on search engines.
- Content Strategy:Development of a content strategy optimized to attract and engage your target audience, thereby improving your visibility.
- Netlinking:Development of effective netlinking strategies to strengthen your site's authority and improve your Google ranking.
French
Native or bilingual
English
Conversational
Experience
- DIOQAWeb Marketing Consultant (SEO, SEA & SEM)DIGITAL AND ITDecember 2022 - Today (3 years and 6 months)Lyon, France• Keyword Analysis• Netlinking Strategy Implementation• Creation of Optimized Hierarchies• Creation of Writing Plans• Technical Site Improvements (speed, linking, etc.)• Website Ergonomics Improvement (Figma / Adobe XD)• Log Analysis (Screaming Frog) and Crawl Budget Reduction• Creation and Management of Google Ads Campaigns (search - display - shopping)• Monitoring in the field of natural referencing• Management of SEO strategies for a client portfolio• Project Management,
- Aide BTS AssuranceIndependent EntrepreneurBANKING AND INSURANCEJanuary 2019 - Today (7 years and 5 months)France-Creation & Management of Google Ads, Linkedin Ads, Facebook Ads, Pinterest Ads Campaigns-Netlinking Strategy & On-site Optimization-Creation of an email list with Mailchimp-Writing Blog Articles-Creation of Social Media Posts with Photoshop and Illustrator-Building a Community on Twitter, Instagram, Linkedin, and Facebook-Selling a Revision Ebook-Website Creation and Management-Inbound Marketing (Content),
- My ProductionWeb Project ManagerDIGITAL AND ITSeptember 2020 - November 2022 (2 years and 2 months)Salin, MG, Myanmar• Web Development (HTML, CSS, PHP, WordPress...)• Elementor Expert• Service Monitoring• Commercial Activity (qualifying and creating a prospect database)• Social Media Management (managing ads, creating posts)• Internal Communication and Tools (blog writing)• Digital Graphic Creation for Social Media with Photoshop / Illustrator• SEO Strategy Implementation (backlink research, page technical optimization, structured data, results analysis with Search Console & Analytics.• Website Audit Creation• Google Ads Advertisement Creation (UTM creation, conversion code installation on the site, conversion tracking and adjustment, ad group / campaign creation),
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Education
- Master 360 Communication and MarketingLyon Ynov Campus2022Développement de la visibilité (SEO, SEA, SEM), Email Marketing, Rédaction de contenu SEO, Utilisation régies publicitaires (Google Ads, Facebook Ads, Instagram Ads, Tiktok Ads, Snapchat Ads, Linkedin Ads, Pinterest Ads), Crawl site internet (Uncrawl, Screaming Frog, Headmaster SEO), Gestion d'un portefeuille Client webmarketing, Création d'une marque Forte, Stratégie de Netlinking
- Bachelor's degree in E-business - WebmarketingUniversité Claude Bernard Lyon 12020Développement web, SEO (Search Engine Optimization), SEM (Search Engine Marketing), Gestion des réseaux sociaux, Email marketing, Analyse web, Gestion de projet, Stratégie digitale, Gestion de la relation client (CRM), Analyse de données, Veille concurrentielle, Créativité, Communication, Capacité d'adaptation, Esprit d'équipe, Google Ads, Publicité sur les réseaux sociaux, Content marketing, UX/UI Design, Gestion de contenu, Analyse de performance, Marketing d'influence, E-commerce.
Certifications
- Google AdsGoogle2022
- Google AnalyticsGoogle2021