Kevin Gauthier

I have been working in startups and software for almost 3 years. I have accumulated varied experiences as an entrepreneur, Business Developer, and CMO.

🚀 My areas of expertise are project management and growth, whether you are a large group, an SME, or a startup 🚀

Project Management:

- Definition of client needs and writing of specifications

- Product roadmap management (prioritization, backlog)

- Coordination of technical/design teams

- Ensuring adherence to sprints & deadlines

Web Marketing/Growth

- Establish a growth model and test it

- Exploration of marketing channels (Facebook ads, Google Adwords, Content marketing, PR, Referral, etc..)

- Implementation of KPIs to measure activity

- Implementation of analytics tools such as Google Analytics or Mixpanel

- Implementation of Facebook Ads and Google Adwords campaigns with data-driven optimization

My Methodology:

- "Data-Driven" Approach: Data is used to measure the importance of each feature of your product. It allows for the discovery of usage patterns and maximization of your product's value.

- "Customer-Oriented" Approach: A product must address the end customer. The customer should contribute to the co-creation of the product by providing maximum feedback. Product development must take customer feedback into account to prioritize future developments.

Do not hesitate to contact me for support in your project management, whether on the product or marketing side. I will be happy to contribute to the success of your projects!