About David
# Expert Paid Media (Google & Meta Ads) | ROI & Scaling 🚀
- Over 80 clients supported (E-commerce, SaaS, Lead Gen).
- Certified Expert Google Partner, Meta Ads & GA4.
- Free Flash Audit to identify your immediate budget losses.
- Account Audit: In-depth analysis to stop unnecessary spending.
- Performance Management: Search, Shopping, Performance Max (AI), and Social Ads.
- Tracking & Data: GTM and GA4 configuration for 100% reliable data.
- Dashboarding: Real-time KPI monitoring via Looker Studio.
- Control over AI: I provide fine human analysis to master algorithms (PMax, Smart Bidding) and avoid budget waste.
- ROI-focused Culture: I don't manage by clicks, but by net margin and acquisition cost.
- Transparency: You remain the owner of your accounts and your data.
- Discovery Call (15 min): Diagnosis of your objectives.
- Flash Audit: Identification of scaling opportunities.
- Action & Management: Strategic deployment and weekly optimizations.
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Russian
Conversational
Experience
- Agence PerformanceSenior Paid Media Consultant | Performance AgencyFASHION AND COSMETICSJanuary 2023 - January 2024 (1 year)Paris, France
Operational management across multiple channels
- **Management for over 80 clients**: Strategy and execution on Google Ads, Meta Ads, and LinkedIn Ads.- **Technical Support**: Implementation of complex tagging plans and strategic guidance.- **ROI-focused Objective**: Management of results-oriented campaigns for budgets up to €75k/month. - MediaScale AgencySenior Traffic Manager (Performance Agency)REAL ESTATESeptember 2021 - January 2024 (2 years and 4 months)Paris, FranceManagement and supervision of an annual investment of 2.5 million euros on the Google network.
- **Management**: Leading a team of 3 account managers in highly competitive sectors (Real Estate, Credit, Training).
- **Innovation**: Massive deployment of Performance Max campaigns upon their release, with an internal methodology for segmentation by profitability objectives.
- **Reporting**: Creation of automated Looker Studio templates for agency clients, integrating CRM data for real ROI tracking (Back-end).
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Education
- Digital MarketingEFAP2018
Certifications
- Google AdsGoogle2025