Freelancer profile translated to English.

Description

What I've learned after 10 years in digital acquisition? That performance is the result of a tailor-made strategy, rigorous analysis... and real creativity 🚀

With 30 million euros invested in lead generation on Social Ads (Facebook Ads, Instagram Ads, Tiktok Ads), I have become a specialist in performance acquisition for demanding markets such as: renewable energies (heat pumps/photovoltaics/energy efficiency), senior health insurance, telecommunications, education, senior living (stairlifts, adapted showers), and many others.

Whether you invest €3,000 or €100,000 per month, every euro counts. My role: create your acquisition strategy, manage your campaigns, analyze your profitability, and structure your operations with the right tools and dashboards.

Today, I support large groups, SMEs, start-ups, scale-ups, agencies, and advertisers in achieving their ambitions on Facebook, Instagram, and Tiktok.

Some references: EDF ENR, Engie, TotalEnergies, Groupe Studi, Malt, Matera, SFR, Bouygues Télécom, Verisure, Groupe Pichet...

Let's discuss your project and achieve your goals together! 🚀

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), Bordeaux (up to 100km), Lyon (up to 100km), Toulouse (up to 100km), Marseille (up to 100km)

Leads Studio
Operations Director
January 2024 - Today (2 years and 5 months)
- Company Operations Management
- Acquisition Team Management
- Dashboard Creation and Tool Selection
- Campaign Management Across Various Networks
- Sales Management
iconoClass
Management of SMA Strategy and Acquisition Campaigns
EDUCATION AND E-LEARNING
June 2022 - Today (4 years)
Objective: Generate qualified leads for IconoClass school through SMA campaigns.

- Market Audit & Analysis
- Definition of Acquisition Strategy and its evolution for each intake (3-4 times/year)
- Implementation of a continuous improvement work methodology to find the best acquisition model to maximize lead volume, profitability, and quality
- In-depth work on the acquisition funnel with teams (Landing Pages, forms...)
- Campaign Management
- Graphic Design and Video Creative Briefing
- Reporting
Lead Generation Facebook Ads Consulting TikTok Ads
L'Ecole Française
Management of SMA Strategy and Campaigns
November 2022 - Today (3 years and 7 months)
- Market Audit & Analysis
- Redefinition of Acquisition Strategy and complete account restructuring
- In-depth work on the acquisition funnel with teams (Landing Pages, forms, creative strategy, and copywriting...)
- Campaign Management
- Graphic Design and Video Creative Briefing
- Reporting

Check out Kevin's experience

Benjamin

MALAREN SAS

Reviewed on 8/2/2023

Very good coaching session with Kevin, simple, fluid, and effective! I recommend Kevin for media buying.

Sylvain

Jho

Reviewed on 6/30/2022

Great work with Kevin in trying to crack Native Ads in e-commerce, very clear project management as well as serious and fully transparent campaign monitoring. Communication is easy and Kevin is always proactive in suggesting new avenues for improvement. Thank you!

Show all 24 reviews