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Kerstin W.KW

Kerstin W.

PR & Social Media Expert | Influencer Marketing

€560/day
München, DE
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Kerstin

Hi, I'm Kerstin – expert in PR, Influencer Marketing & Social Media.

With over 5 years of agency experience in food, lifestyle, hospitality & fashion, I combine classic PR craft with modern social media & influencer strategies.

My focus areas:
– Press relations & media contacts
– Influencer campaigns & UGC
– Social Media Management & Content Creation

With passion and creativity, I develop content that is not only visually appealing but also fits the brand identity and creates reach. I work data- and trend-based: I know target audiences, platform logics (Instagram, TikTok etc.) and ensure that measures are not only visible but also effective.

If you're looking for someone who can bring your messages to the public clearly & creatively, let's talk! I look forward to your message!
  • German

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • RTL2 Fernsehen GmbH & Co. KG,
    Communications Manager
    September 2024 - March 2025 (6 months)
    Grünwald, BY, Germany
    Implementation of external and internal communication measures, development and implementation of marketing campaigns for positioning EL CARTEL in the B2B sector, management of social media channels and the corporate influencer program, event & trade fair communication, and management and optimization of the company website.
    Corporate Communications
  • we love pr GmbH,
    Senior PR Consultant
    April 2024 - July 2024 (3 months)
    Munich, Germany
    Account responsibility for three renowned fashion clients including budget management, consulting and implementation of various PR measures, as well as initial experience as a team lead.
  • Kommunikation.pur GmbH,
    PR Consultant
    October 2023 - March 2024 (5 months)
    Munich, Germany
    See Junior PR Consultant, as well as development of new service offerings and further development of existing agency measures.

Recommendations

TM
HP
Thorsten Meyer and 1 other person have recommended Kerstin

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Education

  • Bachelor of Arts/ Business Management
    Hochschule Mittweida
    2018
    Studium
  • Further training as a Social Media Manager
    Bavarian Press Academy
    2023
    Weiterbildung zur Social Media Managerin

Skill set

Categories