Freelancer profile translated to English.
Back to original languageAbout Kenza
My name is Kenza, I am a consultant in business development, digital communication, and community management.
My background was built within large groups and demanding environments such as Orange, Showroomprivé, KPMG Advisory, and Watson Farley & Williams, an international law firm recognized for its expertise in renewable energies and issues related to environmental transition. These experiences have allowed me to develop a strategic approach to communication, combining editorial coherence, performance, and reputation management.
I work on both institutional communication issues and high-value-added community management initiatives: defining editorial lines, optimizing communication, monitoring and analyzing performance, coordinating with institutional partners, and highlighting brand commitments. I have notably organized and led communications in conjunction with specialized institutions and media such as Time to Change or GreenUnivers.
In parallel, I support SMEs and growing structures in redesigning their brand identity, rebranding, and implementing digital communication strategies adapted to their business challenges and audiences.
Rigorous, autonomous, and results-oriented, I offer tailor-made solutions designed to enhance the visibility, credibility, and impact of organizations in their digital ecosystems.
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
German
Conversational
Arabic
Conversational
Remote only
Primarily works remotely
Experience
- Orange SA - Orange Digital VenturesInternal Communications OfficerTECHSeptember 2019 - August 2021 (1 year and 11 months)Development of an internal communication plan around training (newsletter, company social network). Implementation of workshops to present distance learning tools. Monitoring of training management.
- KPMGBusiness DeveloperJune 2024 - July 2024 (1 month)Execution of buy-side and sell-side pitches. Selection of credentials. Organization of events for our clients and alumni. Coordination of development actions for priority sectors/areas in conjunction with Transaction Services Partners. Participation in the definition, monitoring, and deployment of Business Development projects within Transaction Services. Coordination/liaison with other Business Development teams within Deal Advisory in France and abroad.
- KPMGMarketing and Communications OfficerSeptember 2022 - September 2024 (2 years)Strategic M&C support for partners: for tenders (content of slides, pitch video..), offers/sectors, visibility and public speaking, studies, POV, and white papers. PMO for marketing campaigns (Salesforce: creation, monitoring, and reporting). Creation of landing pages, website redesign, publication of team expertise articles, and development of newsletters. Preparation and organization of client, internal, and external events. Management and monitoring of the allocated budget.
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Education
- Grande Ecole Program Marketing In The New EraINSEEC GRANDE ECOLE2024Programme Grande Ecole Marketing In The New Era
- Master 1 Luxury Marketing and CommunicationSUP DE PUB2023Master 1 Marketing et Communication du Luxe