Kenza Habi

-Editorial Management:writing articles, SEO optimization, and creation of thematic content.

-KPI Strategy Implementation:audience analysis, regular report production, and recommendations.

-Coordination with Service Providers:monitoring and testing new features, feedback, and proposals for UX improvement.

-User Support and Monitoring:identifying young people's needs and integrating relevant new features.

-Communication and Campaigns:participation in communication campaigns in coordination with the communication department of the social ministries (creation of materials, campaign promotion, etc.)

-Partner Engagement and Loyalty:development of new outreach channels and visibility opportunities.

-Trade Shows and Events:participation in national events (WorldSkills, Student Fair, etc.) to enhance platform awareness.

-Awareness and Recruitment Strategy:participation in the management and implementation of the company recruitment strategy, through referrers and directly (media campaigns, mailings).

-Company Recruitment:writing and distributing targeted mailings to encourage companies to join the Community and engage on key themes (priority neighborhoods, vocational high schools, disability, etc.).

-Editorial and Social Media:proposing an editorial calendar to enhance visibility and engagement on social media.

-Digital Project Management:defining requirements and monitoring for the creation of an "News" page on the platform.

-Creation and optimization of product descriptionsto improve visibility and conversion rates.

-Optimization of the user experience (UX)on the e-commerce site.

-Coordination of internal teamsto ensure consistency between technical, marketing, and content.

-Competitive intelligenceto identify best practices and improvement opportunities.

-Management of e-reputation strategy:monitoring customer reviews and implementing corrective actions.