Freelancer profile translated to English.

Description

I help companies improve their commercial performance through clear and actionable data analysis. With experience at Veepee, Electrolux, Getir, and Cyberoo, I assist Retail and E-commerce teams in optimizing their assortments, promotions, pricing, and results.

I transform your data into concrete recommendations, create effective reports (Power BI, Excel), and help you make better decisions to accelerate growth. I work on performance analysis projects, category management, e-commerce strategy, or competitive benchmarking, both on short-term assignments and continuous support.

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

VEEPEE
SALES ANALYST AND SUPPORT
RETAIL (SMALL BUSINESS)
May 2024 - December 2025 (1 year and 7 months)
Paris, France
- Analysis of commercial performance (sales, margins, stocks, competition) and preparation of strategic KPIs.
- Optimization recommendations for sales cycles, assortments, pricing, and margins.
- Production of end-of-cycle reviews and proposal of action plans to support growth.
- Creation of analysis materials for internal teams and Retail/Fashion partners.
Commercial Performance Analysis (Sales, Margins, Stocks) Preparation and Monitoring of Strategic KPIs Optimization of Sales Cycles and Assortments Production of Commercial Reviews and Action Plans Creation of Analysis Materials for Internal Teams and Partners
ELECTROLUX
SALES OPERATIONS ANALYST
RETAIL (SMALL BUSINESS)
August 2023 - May 2024 (9 months)
Paris, France
- Formulate monthly strategic recommendations to decision-makers based on GFK digital data to optimize decision-making and guide commercial actions.
- Monitor and analyze the digital promotional campaigns of the brand and competitors on dedicated online platforms, allowing for rapid and agile adjustment of marketing actions.
- Analyze online sales performance and provide precise recommendations to KAMs to strengthen customer relationship effectiveness and optimize commercial performance.
Strategic Recommendations Based on GFK Data Analysis of Digital Promotional Campaigns E-commerce Performance Monitoring Analytical Support to Key Account Managers Digital Competitive Benchmarking
GETIR
CATEGORY & PARTNERSHIP SPECIALIST
E-COMMERCE
November 2021 - August 2023 (1 year and 9 months)
Paris, France
- Participation in the launch and improvement of in-app features (coordination with IT, analysis of user feedback).
- Design of product tests to optimize commercial performance. Construction of category management reviews based on KPIs (assortment, pricing, promotions).
- Coordinate marketing activities with cross-functional teams through data analysis to identify growth opportunities.
- Develop commercial reviews focused on KPIs to optimize assortment, promotions, and customer loyalty.
IT/Business Coordination for In-App Features Product Test Design Category Management Review Construction Data Analysis to Identify Growth Opportunities Assortment, Promotions, and Loyalty Optimization