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Kelly DesormesKD

Kelly Desormes

Communication Manager

€350/day
Roanne, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Kelly

Formerly Communication Manager and Marketing Manager, I now support companies in their communication projects.

I offer a wide range of services, from consulting to operational execution, according to your needs and objectives:

COMMUNICATION STRATEGY
- Audit, definition of your strategy, competitive intelligence, definition of objectives and targets, definition of messages and actions, analysis of trends in your sector.
- SEO analysis of your website and recommendations to improve your ranking

CONTENT MANAGEMENT
- Website: creation and management of WordPress sites, writing blog articles, creation of home pages and landing pages
- E-shop: management via Woocomerce: creation of product sheets, promo codes, stock management, etc.
- Newsletters: writing, layout, and sending

COMMUNITY MANAGEMENT
Account creation, editorial line definition, content creation, account management

GRAPHIC DESIGN
Creation of communication materials: logo, graphic charter, business cards, product catalogs, portfolios, flyers, labels, postcards, sports press kits, press kits, etc.

Have a project? Let's talk about it!
  • German

    Conversational

  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Roanne (up to 50km)

Experience

  • Doitrand Equestre
    Marketing & Communication Manager
    March 2017 - August 2022 (5 years and 5 months)
    42260 Grézolles, France
    Doitrand Equestre designs and equips horse stables. Customization is our rule, and quality our creed. In charge of marketing, communication, and international sales, I have the privilege of combining passion and work. Marketing Strategy, Web Marketing, Content Management, Community Management, Graphic Design, Event Management, Newsletters, and Photography are my daily tasks.
  • Geparo
    Communication Manager
    February 2016 - March 2017 (1 year and 1 month)
    Within Geparo (Groupement d'Employeurs du Pays Roannais), I am in charge of communication for 3 companies: Létol (a start-up from Charlieu that manufactures organic cotton stoles), Ginet Immobilier (a historic real estate agency in the Roannais area), and Absys (a company serving others by offering outsourced call center services, customer service management, chat support, etc.). Skills: setting up retro-planning, social media management, press relations, event organization, graphic design, natural referencing, article writing, Google Adwords, and much more.... Working for 3 companies requires even more organization and responsiveness than an "ordinary" job, but it's a joy to live this experience daily. The differences in sectors and the multitude of people encountered (employees and service providers) make this experience richer every day.
  • Jobboard Finder
    Digital Project Manager
    April 2014 - February 2016 (1 year and 10 months)
    Lyon, France
    Jobboard Finder is the largest encyclopedia of job boards in the world. The encyclopedia lists over 850 sites in 162 countries and aims to help recruiters and candidates find the most suitable job boards for their needs. Jobboard Finder is a completely free service. Visit Jobboard Finder http://www.jobboardfinder.net/ to compare job boards with a few clicks. A new feature was launched in early March allowing users to give their opinions on job boards. Missions:
    - Development of technical briefs, specifications, and schedules
    - Implementation of new site features and testing phase (SimilarWeb API, comment functionality, alert creation...)
    - Redesign of the site's homepage (design)
    - Writing static pages and implementing natural referencing strategy
    - Establishing partnerships with job boards worldwide
    - External communication (community management, emailing, press releases, blog article writing, interview conducting, SEO, Linkedin Adwords...)

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Education

  • Master's degree, International Business and Administration Languages and Communication
    Université Jean Moulin (Lyon III)
    2013
    Master's degree, Langues et Communication Internationale des Entreprises et Administrations
  • Licentiate degree, Foreign Languages (English and German)
    Universität Siegen / University of Siegen
    2011
    Licentiate degree, Foreign Languages (English and German)

Skill set (17)

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