Freelancer profile translated to English.
Back to original languageAbout Kélia
👩🏻🎨 I'm Kelia, a freelance Art Director & Graphic Designer, with a Master's degree in Art Direction – Brand Strategy & Design from Intuit Lab Paris.
My journey has been shaped by experiences in agencies and freelance work, focusing on visual identity, art direction, graphic design, print, digital, photo, and video projects.
I notably worked as a Junior Art Director on an apprenticeship at Drôles d’Oiseaux, and collaborated with agencies like O Cédille, Advitam, and Minale Design Strategy, as well as brands such as Les Raffineurs, Guy Hoquet, and Mamie Groupe.
Today, I support brands looking to build a strong and coherent image by developing comprehensive graphic universes and visual content adapted to their print, digital, and social media platforms.
What I do daily?
📐 Art Direction & Visual Identity – creating coherent and unique graphic universes
🎨 Graphic Design – posters, campaigns, print materials, layout, POS displays
📱 Digital & Social Media Content – visuals, campaign variations, social media formats
🎥 Photo & Video – shooting, capturing, editing, and retouching to tell a visual story
🧠 Creation & Concept – idea generation, storytelling, and creative concept development
My approach?
Coming from a dance background, I have an instinctive approach to creation: I think of images as rhythms, projects as staged performances, and art direction as overall visual narration. This sensibility fuels a complete creative vision, where every detail matters and visual consistency is essential.
If you're looking for someone to bring your ideas to life and build a strong visual identity, I'd be delighted to chat with you.
You can discover my work on my website: keligraph.fr, and also my Portfolio dedicated to brand identity and packaging:
French
Native or bilingual
Can work on-site
Paris (up to 30km)
Experience
- Minale design StrategyFreelance Junior Art DirectorARCHITECTURE AND URBAN PLANNINGMarch 2026 - April 2026 (1 month)Levallois-Perret, FranceGraphic Designer / Junior Art Director – Minale Design Strategy:As a Freelance Graphic Designer / Junior Art Director at Minale Design Strategy, I participated in the design of graphic systems and the creation of spatial branding for various communication projects.My responsibilities included the design and development of various materials related to the retail and space universe: signage, architectural branding, POS displays, in-store communication materials, as well as illustration elements.I contributed to the creation of immersive visual universes by adapting graphic systems to space constraints and brand objectives, ensuring consistency between visual identity and user experience.
- Drôles D'OiseauxApprenticeship as Junior Art DirectorCULTUREAugust 2024 - October 2025 (1 year and 2 months)Paris, FranceJunior Art Direction – Drôles d’Oiseaux:As a Junior Art Director at the Drôles d’Oiseaux agency, I participated in the design and development of various visual communication projects, working on print materials and brand identities.My responsibilities included creating various materials such as posters, communication campaigns, brochures, and press ads, ensuring coherent, creative graphic universes adapted to client needs.I also worked on the creation and development of complete visual identities, conceptualizing brand graphic universes from their inception to their adaptation across different media.This experience allowed me to strengthen my ability to design strong concepts, structure art direction, and creatively and coherently adapt visual systems.
- Les RaffineursInternship as Assistant Art DirectorENTERTAINMENT AND LEISURENovember 2023 - January 2024 (2 months)Paris, FranceContent Creation & Visual Communication – Les Raffineurs:I assisted Les Raffineurs in creating visual content to showcase their brand universe and products through print and digital media.My tasks involved designing various communication materials, such as posters, newsletters, and other graphic variations, while ensuring adherence to the brand's visual identity and lifestyle positioning.I also contributed to product showcasing through photo shoots, image retouching, and video content creation. From shooting to editing, I produced formats adapted to different communication channels, especially social media and promotional materials.Finally, I participated in merchandising activities to optimize product presentation and brand experience.This experience allowed me to develop a comprehensive creative approach, combining graphic design, photography, video, and product staging to create attractive and coherent content.
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Education
- Graphic Designer, Graphic DesignÉcole Garti Le Plus2023Designer Graphique , Design graphique
- Professional Dancer / Technical Aptitude Exam, DanceChoreia Arts Studio2021Danseuse professionnelle / Examen d'aptitude Technique , Danse