About Keith
English
Native or bilingual
Experience
- Publishers Clearing HouseSenior Web DesignerE-COMMERCEJune 2021 - April 2026 (4 years and 10 months)• Designed promotional emails, landing pages, lightboxes, and banners to support A/B tests on end-to-end flows that yielded up to 65% click through rates, 480,000+ token redemptions, and 20,000 app visits per week.• Coded fully responsive emails in HTML/CSS; performed detailed proofing and rendering tests to ensure cross-client and cross-device compatibility.• Used content management systems to create fluid emails and lightbox assets for post-click exit experiences.• Coordinated with management and cross-functional teams to streamline production and navigate strict deadlines.• Retouched and optimized photographs of brand ambassadors for use across all online platforms.• Utilized AI tools to enhance photo assets and debug email code.
- Publishers Clearing HouseWeb DesignerE-COMMERCEJanuary 2017 - June 2021 (4 years and 5 months)• Implemented tactics to ensure fluid reusability of landing pages, emails, banners, and devices for future production cycles.• Reimagined successful campaign layouts to drive engagement and variety in daily mailings.
- Publishers Clearing HouseJunior Web DesignerE-COMMERCEMay 2015 - January 2017 (1 year and 8 months)• Supported online creative team with landing page contest updates and promotional asset creation.• Designed banners for product lineups to highlight various offers.
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Education
- B.F.A.New York Institute of Technology2015B.F.A.