Freelancer profile translated to English.
Back to original languageAbout Kay
Hi, I'm Kay. With over 10 years of experience, I support you in defining and implementing effective SEO and content strategies – and in making your marketing future-proof.
During this time, I have built, among other things, two blogs with 167,000 and 54,000 monthly readers and acquired in-depth knowledge in related disciplines such as email and social media marketing, conversion optimization, video content, as well as content for e-books and white papers. I keep the big picture in mind and align SEO and content specifically with your existing and future measures.
➔ Achieve your goals with content and SEO
With user-centric content and SEO, you can reach your target audience exactly where they are: What questions do they have? What answers do traditional search engines provide – and what new perspectives do AI systems open up? I'll help you develop a strategy to convince your target audience – now and in the future.
➔ SEO & Content in the Age of AI
I am closely monitoring the developments around AI-powered search and answer systems (like Google SGE or ChatGPT) – and am aligning strategies not only with traditional search engines but also with visibility in AI tools.
➔ Our Collaboration
Clear expectations, transparency, and straightforward collaboration on equal footing are important to me. If you wish, I can also help you and your team build internal expertise – so you can work independently in the long term.
I will support you with
✓ getting started with content & SEO in the first place,
✓ finding and prioritizing potentials – also with a view to AI formats,
✓ building efficient content processes – from outsourcing to in-house,
✓ ideally linking SEO, content & AI,
✓ measuring performance to optimize everything step by step.
Services
Audit & Analysis | Workshops | Research & Strategy | Consulting & Sparring | Monitoring | SEO | Content
German
Native or bilingual
English
Fluent
Can work on-site
Karlsruhe (up to 50km)
Experience
- vorOrt Personal GmbH
On Malt
SEO Strategy Consulting for Local RecruitmentHUMAN RESOURCESFebruary 2026 - March 2026- Technical SEO audit including crawling, indexing, and structured data
- Keyword research and development of a local URL and page architecture
- Redirect strategy, internal linking, navigation, and footer conception
- Content recommendations per page type
- Prioritized action plan as a final document
- medflexSEO Analysis & Strategy ConsultingMEDICALFebruary 2026 - March 2026
- Technical SEO audit for a B2B SaaS in the healthcare sector (crawling & indexing, URL structure, internal linking)
- Development of a keyword cluster structure and landing page strategy
- Development of recommendations for action regarding navigation, footer, subdomain strategy, and content architecture
- Presentation of results including prioritized actions
- Capmo GmbHContent Manager (Email & Social)December 2024 - January 2025 (2 months)
Reviews
Selina
Marketing Managerin - vorOrt Personal GmbH
Reviewed on 3/18/2026
Working with Kay was very pleasant and structured. His clear approach and ability to explain complex SEO topics understandably were particularly positive highlights.
The analysis provided us with a very good strategic foundation, especially regarding site structure, prioritization, and the development of a scalable SEO architecture. The focus was clearly on actionable recommendations and sensible prioritization of the next steps.
Kay was also very open to questions during our exchanges and took the time to explain connections understandably.
We can definitely recommend working with him.
S
Stefan
SEO- & SEA-Audit für unsere Homepage - Stefan Hettel und Sönke Thau GbR
Reviewed on 2/12/2026
The collaboration was exceptionally good. Kay worked very professionally and the communication was very good. I would work with him again anytime.
Recommendations
Be the first to recommend Kay
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Bachelor of Arts - BAKarlsruhe Institute of Technology (KIT)2017Science Communication (Journalism/Public Relations), main focus biology and medicine
- Completed Vocational TrainingSRH School for Physiotherapy Karlsbad-Langensteinbach2013Apprenticeship in physiotherapy. State examination 2013.
Certifications
- SEMrush Content Marketing Toolkit ExamSEMrush2022
