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Kaya MoldeKM

Kaya Molde

Social Media Manager for Wellness & Health Brands

€200/day
Stuttgart, DE
3-7 years
Social media
Instagram Marketing
Community Management
Health and Wellness
Lifestyle

Average response time: 1 hour

Freelancer profile translated to English.
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About Kaya

I help wellness and health brands in the DACH region become visible on Instagram and Facebook and build a community that truly buys.

With several years of experience in managing German and Swiss health and lifestyle brands, I know how to create content that not only looks good but also performs. For a German wellness brand with 110,000 followers, I produced a Reel that organically reached 4 million views. I am currently managing NeuroLounge, a Swiss premium brand for neurofeedback and qEEG brain mapping, with content for a sophisticated target audience of executives.

My core services:

Instagram and Facebook content strategy and implementation
Reel conception and production (Edits App, CapCut)
Caption texts and copywriting in German
Community management and engagement
Content planning and editorial calendar
Asset and template maintenance for consistent brand appearance

I work remotely from Koh Phangan, Thailand, and currently manage brands from Switzerland and the DACH region. As a certified yoga teacher and former social pedagogue, I bring a genuine understanding of the values and language of the wellness world.

  • German

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • Lebergott Akademie
    Content Creator & Social Media Manager
    HEALTH AND WELLNESS
    September 2025 - April 2026 (7 months)
    Responsible for the entire social media presence of a German wellness brand with 110,000 followers on Instagram. Conception and production of Reels, carousel posts, and stories with measurable results: an organic Reel reached 4 million views. Copywriting in German, community management, and contribution to content strategies and editorial calendars. Additionally, managed Google Ads campaigns and cross-channel coordination on Facebook, LinkedIn, and YouTube.
    Content marketing Social media Social Media Management & Content Creation Communication strategy Brand content
  • YogaUnion
    Freelance Yoga Teacher & Content Creator
    January 2024 - Today (2 years and 7 months)
    Planning and conducting yoga classes as well as creating content for digital platforms and social media.
  • Evangelische Gesellschaft
    Social Pedagogue
    January 2019 - January 2025 (6 years)
    Support of children and adolescents in a residential group setting. Interdisciplinary collaboration as well as conducting counseling sessions and measures.

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Education

  • 200h Yoga Teacher Training
    YogaUnion Bali
    200h Yoga Teacher Training
  • BA
    Pädagogische Hochschule Schwäbisch
    2018
    BA

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