About Katia
French
Native or bilingual
Experience
- EDF360° Communication ManagerENERGY AND UTILITIESMarch 2023 - August 2024 (1 year and 5 months)Paris, FranceLaunch of push/in-app notification campaigns: JO 2024 (+20M views, 500K clicks)Social media management: X and Facebook (+3% engagement)Development of an editorial calendar: planning and content publicationCreation of communication materials (offer sheets, memo sheets, posters)Coordination of internal teams, service providers, and agenciesAnnual budget management (€500K) and campaign performance reporting
- Groupe CRITCommunication ManagerHUMAN RESOURCESApril 2022 - August 2022 (4 months)Paris, FranceDevelopment of brand awareness nationwide (400 agencies)Creation of internal and external materials (POS displays, goodies, posters, communication kit)Writing articles for the intranet (+25% click-through rate)Implementation of the visual identity in compliance with the graphic charter
- StudyramaCommunication and Partnerships ManagerEDUCATION AND E-LEARNINGAugust 2021 - February 2022 (6 months)92300 Levallois-Perret, FranceCommunication management for over 20 career fairs (budget €10K-€60K)Development of cross-channel media plans: advertising, press, radio, display, emailingManagement of content for fair pages on the websiteEstablishment of over 20 local and national partnershipsKPI monitoring and reporting
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Education
- Master in Marketing & CommunicationEsupcom2020
- Bachelor's degree in LiteratureParis 8 University2017