About Katia
French
Native or bilingual
Experience
- AMI ParisSenior E-merchandising ConsultantLUXURY GOODSApril 2025 - February 2026 (10 months)Paris, FranceImplementation of a new Searchandising / E-Merchandising / Recommendations toolMarket solution evaluationStrategic recommendations for tool selection and implementation roadmap.Management of the Constructor solution deploymentWriting functional specificationsDevelopment of the Search, Browse, and Product Recommendations strategyPerformance monitoring & A/B Test Strategy
- SephoraE-merchandising Projects Manager EMEFASHION AND COSMETICSDecember 2017 - August 2022 (4 years and 8 months)Neuilly-sur-Seine, FranceE-merchandising & SFCC Business Manager Expert- Definition and implementation of the E-merchandising roadmap: Searchandising, Navigation, Personalization...- Project management: improvement of e-merchandising features: PLP, PDP, search...- Provide support, training, and skill development on the tools: training, creation of guidelines, daily support to countries- Develop relationships with countries and create dedicated exchange forums to establish a true E-merchandising community- Contribution to the migration of international sites to new sites/apps in collaboration with project and IT teams: training, business readiness, support
- Groupe ETAMSenior E-merchandiserFASHION AND COSMETICSJanuary 2012 - November 2017 (5 years and 10 months)Clichy, France
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Education
- Master 2 Communication & AdvertisingINSEEC2010