Freelancer profile translated to English.

Description

Passionate about fashion and with a solid 10 years of experience in the textile industry, I have developed strong skills through my various functions:

• Artistic direction & collection strategy: definition of the brand's DNA / storytelling / product offer: implementation of concrete actions and artistic & strategic recommendations

• Overall collection direction: product offer / image / quality / price

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Smallable
COLLECTION DIRECTOR
FASHION AND COSMETICS
January 2018 - Today (8 years and 5 months)
Paris, France
BRAND CREATION & COLLECTION STRATEGY (AD & BUSINESS)
- Creation of several brands and development of AD / DNA / storytelling platforms on the different brands
- Creation and development of collections in line with the different collection strategies (coherence with market / collection analyzes)
- Guarantor of brand budgets, turnover and overall margin
- Management of the manufacturer / material / production / sustainable development sourcing strategy (materials, manufacturing ...)
- Implementation of the various retroplanning and collection analysis tools
- Management of the company's overall packaging with an CSR dimension

MANAGEMENT
- Studio management: coordination and organization of all team activities in order to deliver the collections in compliance with deadlines and defined processes
- Management and monitoring of the team (product manager, stylists, pattern makers, graphic designer, assistants ...)

E COMMERCE & BRAND AD
- Coordinate support teams (logistics, tech, com, marketing) for each collection launch
- Strategic recommendations for digital communication (social networks, collection shooting, B2B, wholesale)
Creative Business creation Collection development Eco responsible Business creation Brand creation Branding Collection development E-commerce Eco responsible Interim management Team management Collection development Collection plan Business model
BURTON
CASUALWEAR PRODUCT MANAGER
FASHION AND COSMETICS
July 2011 - December 2014 (3 years and 6 months)
Paris, France
Management of product development (210 refs -): collection strategy and structure, design and development of sketches, validation of materials / accessories / colors, management of prototype launches and fittings.

• Strategic and marketing analyzes: study of trends and competitive intelligence, management of pricing and margins, analytical reports, creation of collection arguments
Product development Collection strategy Branding Marketing Communication Sourcing Management
KATIACASTEL
Founder and designer @ KATIACASTEL
FASHION AND COSMETICS
January 2017 - Today (9 years and 5 months)
Paris, France
Creation of a sportwear and swimwear brand combining comfort design and technicality made in France
Business model Business strategy Fashion Branding Business creation Creative Product design Creative Sourcing

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MASTER 2 FASHION & CREATION
University of Fashion
2010
Mode, étude textile, marketing de la mode, développement produit, communication, histoire de l'art....
MASTER 2 INTERNATIONAL MARKETING
INSEEC BUSINESS SCHOOL
2009
Marketing, communication ..

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Product Manager

Katia C.

COLLECTION DIRECTOR / BRAND CREATION

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