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Katharina Paola ThomaeKP

Katharina Paola Thomae

Consultora de Marketing B2B & Demand Gen

€480/day
Palma de Mallorca, ES
15+ years

Average response time: 1 hour

About Katharina Paola

Hi, I’m Katy. Raised in an entrepreneurial household in Germany with strong family ties to California, I developed an international mindset and fluency in English early in life. My fascination with cross-cultural communication led me to earn a diploma in Translation and Interpretation (English/Spanish), followed by an M.A. in Linguistics with academic research conducted in Argentina and Barcelona.

As lifelong writer, I published my first book in the UK in 2025. Professionally, I spent over a decade leading international initiatives within Fujitsu's global marketing ecosystem, mastering large-scale enterprise execution.

My shift toward strategic freelancing began when I was recruited via LinkedIn into a CMO/CSO leadership role at Fasihi. Managing this transition—and subsequently navigating the company’s acquisition by BASF—marked my evolution into a dedicated B2B Marketing Consultant and Fractional Lead. Today, I combine corporate rigor with agile consulting to help fast-growing tech companies bridge strategy, execution, and pipeline growth.

Keynote Speaking & Thought Leadership:
Beyond consulting, I take the stage as an international keynote speaker on High-Performance Leadership and AI in Marketing. I deliver high-energy talks connecting AI-driven brand execution, human authenticity, and executive cognitive endurance for global tech summits and corporate events.
  • English

    Native or bilingual

  • Spanish

    Fluent

  • German

    Native or bilingual

  • French

    Conversational

  • Catalan

    Conversational

Remote only
Primarily works remotely

Experience

  • Freelancer Independent Contractor
    Senior B2B Marketing Consultant
    TECH
    September 2025 - July 2026 (11 months)
    Spain
    Deliver agile GTM strategic consulting and hands-on digital campaign execution for fast-growing international B2B tech clients. Build and deploy customized AI-powered marketing frameworks to streamline automated copy workflows and scale content velocity for remote teams.
  • BASF
    Senior Marketing & Communications Expert (Acquired via Project)
    TECH
    April 2024 - September 2025 (1 year and 5 months)
    Ludwigshafen, Germany
    Direct Acquisition: Recruited directly by BASF post-company acquisition following outstanding GTM campaign delivery.
    Division Strategy: Spearheaded cross-functional marketing strategies for the enterprise Digital Services division.
    AI Leadership: Drove GenAI awareness initiatives and coached teams at the internal BASF Data & AI Academy.
    Keynote Speech “Be Wow Be You Be Your Own Idol” at Leadership Workshop “Digitalization of R&D and Data Science”
  • Fasihi GmbH
    Senior Marketing Consultant & Podcaster
    TECH
    April 2023 - April 2024 (1 year)
    Germany
    M&A Marketing Initiatives: Led strategic marketing initiatives for the Accenture audit, building Innovation Labs and turning hesitant staff into featured domain experts. Alliances & BASF Acquisition: Secured the Liferay alliance, initiated SAP/Microsoft co-marketing, and managed key accounts—driving the company ' s acquisition by BASF and my direct recruitment.

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Education

  • Magister Artium (M.A.) in Linguistics & Cultural Studies
    Universitat de Cordoba, Goethe Universität Munich
    2012
    Magister Artium (M.A.)
  • Marketing, Data Science & AI – Harvard University, Massachusetts Institute of Technology (USA)
    Harvard University, Massachusetts Institute of Technology
    2016
    MOOC

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