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Katarzyna SobieszczanskaKS

Katarzyna Sobieszczanska

Strategic Partnerships & Business Development

€778/day
Aix-en-Provence, FR
8-15 years

Average response time: 1 hour

About Katarzyna

I am a proactive and results-driven professional with over 10 years of experience in creative production, key account management, and project delivery, as well as 4 years in team leadership. I have a proven ability to lead dynamic sales and project teams, drive revenue growth, ensure seamless end-to-end execution, and collaborate across cross-functional departments in fast-paced environments.

For the past decade, I have been working at Polsat Plus Group, the leading media group in Central and Eastern Europe (with ~€3.3 billion in revenue and a 46.8% share of the TV advertising market), where I’ve contributed to the commercialization of content across 28 TV channels and led high-impact client partnerships that drove a 40% revenue increase across the team.

I specialize in turning business needs into impactful media campaigns and partnership models. I’m now looking to apply my experience and leadership skills in a new challenge within an international, impact-oriented organization.

  • English

    Native or bilingual

  • Spanish

    Conversational

  • Polish

    Native or bilingual

  • French

    Basic

Can work on-site
Aix-en-Provence (up to 50km)

Experience

  • POLSAT MEDIA
    Client Service Director/ Partnerships
    PRESS AND MEDIA
    June 2021 - June 2025 (4 years)
    Warsaw, Poland
    • managing a 13-person branded content and special projects team, overseeing both sales and execution
    • motivating and supporting team members while fostering a collaborative and inclusive work environment
    • creating and executing commercialization strategies for TV formats across 28 channels, including the flagship Polsat channel
    • designing tailored communication solutions that respond to client needs and changing market dynamics.
    • collaborating with domestic producers and advertisers, as well as international licensors and global partners
    • responding to shifts in the advertising landscape and delivering business goals, resulting in a 40% increase in team revenue
    • contributing to the Group’s CSR initiatives, including producing the eco-driven Earth Festival
    Media Comercialization Team management Branded content & Sponsorships Clients Leader Business development
  • POLSAT MEDIA
    Head of Branded Content Video Production
    FILM AND AV
    August 2019 - June 2021 (1 year and 11 months)
    Warsaw, Poland
    • leading creative process to create concepts that respond to client's needs
    • end to end video production management (mini series, documentary, lifestyle, promotional company videos)
    • managing relations with strategic partners
    • managing team of creative producers and strategists
    • supporting the client scope on time, on budget and to the high quality standards
    • defining video production process within the organization
    • identifying new business growth opportunities, working closely with sales team
    Audiovisual sector Account management Creative project management
  • POLSAT MEDIA
    Brand Partnership Executive
    PRESS AND MEDIA
    August 2017 - November 2018 (1 year and 4 months)
    Warsaw, Poland
    • project management of branded content campaigns for global clients: GSK, IKEA, Coca-Cola, Mars, Bayer
    • creating 360 advertising campaigns
    • budgeting campaign plans
    • working with the digital, PR, programming and media planning teams
    • maintaining strong relationships with key clients and agencies
    • active sale of non-standard projects within the Polsat's portfolio
    • key account management
    Accomplishments:

    • golden Effie winner (campaign for GSK) and Effie nominee (campaign for IKEA)
    • developed new advertising solutions which successfully maximized media synergy
    • recognized as top 10 talents in the company
    • significant increase (from 2 to 8) of branded content campaigns produced within 12 months
    • branded content process improvement within the whole media group

Recommendations

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Maria Terlecka and 1 other person have recommended Katarzyna

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Education

  • Digital post-production management
    Lodz film school (PWSFTviT)
    2020
    Digital post-production management
  • Master in Law
    University of Warsaw
    2015
    Master in Law

Certifications

Skill set

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