Freelancer profile translated to English.
Back to original languageAbout Kassandra
Looking for traffic that converts? To generate desirability and engagement through expert content?
Together, let's build atailor-made SEO contentstrategy, truly designed for yourimage and revenue ambitions💸.
My goal?To make your editorial strategy profitableand becomeTHE essential referencein your field to help you achieve yours.
Who am I? 👋
👩🏾💻 Specializing inwriting, SEO strategy, content marketing
🤝Over 25 (very) satisfied companiesaccompanied
🎓 Degree injournalism, communication & marketing
🌱 Expert in CSR strategy, **brand storytelling**, and societal impact
My skills
👉 IMPACTFUL WRITING AND EDITORIAL POSITIONING
Creation ofengaging editorial contentto mobilize your target audience around your key issues.
👉 SEO CONTENT PRODUCTION AND WRITING
Carrying out anSEO auditand anSEO content roadmapto build an editorial calendar adapted to search engines andyour target audience's queries(blog posts, landing pages, newsletters, lead magnets, social media, press releases...).
👉 LEAD GENERATION
Development ofconversion-focused editorial strategiesto turn every audience interaction into a business opportunity.
You're in the right place for (truly) impactful content
Want to avoid greenwashing (or any -washing) and cookie-cutter content that struggles to engage or captivate?
I write content that captures attention, optimizes yourconversion rate**, and transforms your audience **into an engaged communityin the (very) long term.
Explain your project to me,I'll reply in under 45 min➡️
English
Fluent
Spanish
Basic
French
Native or bilingual
Can work on-site
Paris (up to 50km), Bordeaux (up to 50km), Montpellier (up to 50km), Toulouse (up to 50km), Martinique (up to 50km)
Experience
- FoodChéri
On Malt
SEO WEB WRITINGSeptember 2024 - Today (1 year and 9 months)WEB content writing optimizedUser-oriented writingAdaptation of tone to brand imageSearch intent analysisCSR Evergreen content creation - SeazonSEO WEB WRITINGJanuary 2025 - Today (1 year and 5 months)Production of SEO-optimized content aligned with the company's CSR commitments: sustainable food, waste reduction, nutritional accessibility. Creation of editorial briefs, keyword research, writing impactful articles, and improving internal linking.
- Ignition ProgramSEO WEB WRITINGHUMAN RESOURCESSeptember 2024 - Today (1 year and 9 months)Production of SEO-optimized articles on HR topics: recruitment, employer branding, employee engagement, career change, soft skills, inclusive management. Keyword research, Hn structure, optimized writing, internal linking, SEO performance monitoring. Goal: generate qualified traffic and strengthen Ignition Program's authority on HR and work transformation issues.
Reviews
Recommendations
ME
HC
+9
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Education
- Licence mention lettres parcours lettres édition médias audiovisuel (LEMA)Sorbonne Universités2017LEMA, Étude de la communication et des médias
- MBA Marketing and Communication Strategy and DigitalIPAC2022