About Kassandra
French
Native or bilingual
English
Fluent
Experience
- ETS GlobalOperational Marketing and Communication AssistantSeptember 2020 - Today (5 years and 9 months)• Event Management: o Preparation before and after internal and external events (stand booking, material preparation, coordination with sales teams) o Participation in certain events• Campaigns: o Monitoring campaign design (ad visuals, emailings, newsletters): liaison with external agency, brief creation, article writing, proofreading o Targeting, distribution, follow-up of responses o Use of email sending tool and automatic message programming (Salesforce module: Pardot) o Research for communication support/partnerships• Various marketing materials: o Product documentation updates o Creation and updating of presentation materials o Translation and layout of various documents o Research for promotional items, package sending… o Management of product documentation printing• Budget: o Monitoring quotes and invoices, interface between service providers and accounting teams• Participation in cross-functional projects: various analyses, competitor research…• Occasional support for sales and customer service teams
- Study CallStudy Call AdvisorOctober 2021 - Today (4 years and 8 months)Paris, FranceSupport, management, and retention of a portfolio of clients/prospects/leads on behalf of our clients in various fields of activity (e-commerce, Foodtech, banking, online driving schools, and education)
- Premium ContactVisitor Relations OfficerSeptember 2019 - August 2020 (11 months)- Client portfolio development- Recruitment, management, and follow-up of principals: registration, file follow-up, support during the event- Preparation, writing of the marketing plan: mailing campaigns, template emails- Participation in event organization: creation of signage, setup, welcoming and guiding participants, management of schedules and conferences- Post-event management: review, statistics, customer satisfaction feedback- Management and animation of Twitter and LinkedIn social media
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Education
- Master of ManagementSup Career, INSEEC U's Work-Study Training School2022Master Marketing Stratégique et Data management
- Bachelor of Science in MarketingSup Career, INSEEC U's Work-Study Training School2020Bachelor Marketing / Développement Commercial