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Karuna GeorgeKG

Karuna George

Social Media Marketing, content creation

€125/day
Paris, FR
3-7 years

Average response time: 1 hour

About Karuna

Hi, I’m Karuna George, a marketing professional with over 5 years of experience in building brands, driving digital growth, and creating content that connects. I hold a Master’s degree in Marketing from KEDGE Business School, Marseille, where I developed a strong foundation in strategic marketing, digital trends, and consumer behavior.

I specialize in content creation, social media strategy, influencer marketing, and digital campaign management. I’ve worked across industries like fashion, tech, wellness, and retail—helping brands craft compelling narratives, grow their online presence, and drive real engagement. I’m passionate about brand advocacy and believe in building genuine relationships between brands and their audiences through community, storytelling, and strategic partnerships.

Whether it’s designing content calendars, collaborating with creators, or managing paid and organic campaigns, I bring a mix of creativity and data-driven thinking to everything I do. I'm skilled in tools like Canva, Meta Business Suite, Hootsuite, and Google Analytics, and I use performance insights to optimize and scale impact.

At the core, I love helping businesses grow by turning ideas into action and building authentic digital experiences. Always learning, always adapting—and always excited to connect, collaborate, and create meaningful work.
  • English

    Native or bilingual

  • French

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Lenovo
    GLOBAL MARKETING SPECIALIST AND COMMUNITY MANAGER
    November 2022 - August 2024 (1 year and 9 months)
    • Manage the brand advocate program, supervising content approval on the employee advocacy platform
    • Design daily challenges for brand advocates worldwide to boost engagement and loyalty Identify and find influencers that resonates with the brand.
    • New ideas to run micro and established influencer campaigns
    • Evaluate data and metrics to enhance program success and refine strategies. Maintain and update the Monday tracker for streamlined tracking and reporting and proficient with Sprinklr
    Instagram Marketing Influencer marketing Social media Advocacy
  • EFAP
    MARKETING GUEST LECTURER
    September 2022 - December 2022 (3 months)
    • Facilitated fundamental marketing education, fostering critical thinking and practical problem-solving skills by exploring consumer behavior, interdisciplinary connections, and addressing marketing management challenges
  • Wishup
    DIGITAL MARKETING MANAGER
    April 2021 - October 2022 (1 year and 7 months)
    • Crafted and executed creative content, marketing strategies, and performance campaigns for clients, with a focus on social media ads. Orchestrated digital projects, contests, and giveaways, optimizing activities for enhanced ROI while overseeing category positioning and long-term organizational development strategies. Proficient in monitoring platforms like Hootsuite, Social Baker, and Later.com
    Social media Digital marketing Social monitoring

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Education

  • MASTERS IN MARKETING AND BUSINESS DEVELOPMENT
    KEDGE Business School
    2018
    MASTERS IN MARKETING AND BUSINESS DEVELOPMENT
  • Bachelor of Computer Applications
    Amrita University
    2016
    BACHELORS IN COMPUTER APPLICATION

Skill set

Categories