About Kartik
English
Native or bilingual
Experience
- Ryna - The Taste of NatureMarketing ManagerApril 2023 - Today (3 years and 2 months)• Analyze consumer behaviour, demographics, and buying patterns to understand target audiences.• Ensure that all marketing activities adhere to legal and regulatory guidelines within the FMCG industry.• Collaborate with product designing teams to understand the packaging and branding perspectives.• Analyze the effectiveness of marketing content, including advertising campaigns, social media posts, and influencer marketing. . Evaluate the impact of various marketing channels, including online and offline advertising, social media, and influencer marketing.
- Taj Indian Beer & WineMarketing ManagerDecember 2021 - March 2023 (1 year and 3 months)• Conduct comprehensive market research to understand consumer behaviour, preferences, and trends in the beer and wine industry.• Collaborate with product development teams to understand the packaging and branding perspectives.• Analyze the effectiveness of marketing content, including advertising campaigns, social media posts, and email marketing. . Build the website with all the content strategy and search engine optimization.• Collaborate with product development teams to understand market demand and consumer preferences.
- KBS Coins & KBS ExchangeMarketing AnalystDecember 2020 - October 2021 (10 months)• Collect, analyze, and interpret marketing data, including user behavior, transaction volumes, and conversion rates.• Conduct market research to understand the competitive landscape and market trends in the cryptocurrency and blockchain industry. . Segment the user base based on demographics, behaviors, and other relevant factors to tailor marketing campaigns.• Analyze the effectiveness of marketing content, including blog posts, social media content, and email campaigns.• Assist in budget planning and allocation, ensuring that marketing resources are used efficiently.• Stay informed about regulatory changes in the cryptocurrency space, ensuring that marketing activities comply with legal requirements.
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Education
- MSc Marketing CommunicationsMIDDLESEX UNIVERSITY2026MSc Marketing Communications
- Bachelor of TechnologyGGSIPUBachelor of Technology