Freelancer profile translated to English.
Back to original languageAbout Karine
Hello,
I am Karine Boulay, ethical creator of web and print communication materials.
With you, I define, design and create the tools you will share with your clients. From the graphic charter to the website, including flyers, business cards, social media banners, web posters, etc., I am your digital collaborator.
And I have a concept of my own. Have you noticed the sixth word in the first sentence? Beyond my know-how – and I know how to do it – this concept represents the part that is most important to me in my work. Did you find that 7-letter adjective? E.T.H.I.C.A.L.
But what is hidden behind this word? Well, it's me! I am an intrinsically ethical person. I can't help it, that's just how I am. So I gave birth to a business that reflects me.
An ethical creator designs communication tools... ethical ones:
The materials I present to you reflect your authenticity, convey trust, and share a true message (yours). They stand out from everything that already exists. I am committed to making them like you: unique.
I offer you communication tools adapted to your needs.
I am committed to an eco-responsible approach. Clean logos, fine fonts, carefully balanced colors, correctly sized photos, etc., not only reduce the carbon footprint but also the costs of visual communication. Simple and minimalist design, a clear and logical navigation structure, and regular site cleaning: the more streamlined the site, the less energy it consumes.
You bring smiles, which is what I strive to do every day by creating your communication project.
So... See you soon.
French
Native or bilingual
English
Basic
Remote only
Primarily works remotely
Experience
- KB STUDIO DE COMMUNICATIONWeb DesignerINTERNET OF THINGS (IOT)May 2020 - Today (6 years and 3 months)Sion-les-Mines, FranceSupport: Defining a long-term communication strategy, thinking about your brand image (branding) is what I offer with my support services. Six meetings to develop a tailor-made communication plan and leave with a clear and precise vision of the objectives and priorities to implement for your business.Visual identity: The creation of a fully personalized visual identity shows consistency in your communication strategy (brand image, logo, graphic charter).Website: The website is the digital showcase of your company. It is a communication tool available 24/7. It shows your professionalism and that you also exist online.Print communication materials: Print materials (business cards, flyers, brochures, etc.) add value and highlight your visual identity and brand image on a tangible medium.They remain an excellent way to be visible to a client.Digital communication: Social networks allow you to develop your notoriety and build your community.They will not generate direct and immediate sales, but they will influence your prospects' decision-making and, above all, foster customer loyalty.Training: You want to be autonomous with your site and be able to make image and text modifications yourself, update it... I offer training on how to use the administrator area. Thanks to Elementor Pro, you can easily and intuitively modify your site.I also lead workshops in training centers on the importance of communication. In collaboration with a sophrologist, I created a 2-day seminar to initiate brand image development with sophrology.Maintenance: A website needs maintenance! It is essential for its proper functioning to update it regularly, make backups, keep it alive by adding content, new pages... I offer different maintenance packages so that your site remains operational.
- Christine THIRIONWebsite created for a sophrologist-coachHEALTH AND WELLNESSApril 2020 - May 2020 (1 month)Research and monitoring in the field of sophrology. Creation of the mood board and production of mock-ups. Integration of the site on WordPress, optimization of responsiveness on tablet and phone, SEO optimization.
- Frédéric LAFOND CommunicationWeb designerPRESS AND MEDIASeptember 2019 - October 2019 (1 month)Vay, FranceCreation of graphic and visual elements for website productionCreation of banners for social networksCreation and integration of websitesCommunity managementPhoto shoots
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Education
- Web designerARINFO, Nantes2019Design et création : Concevoir un site web, réaliser des illustrations, des graphismes et des visuels, réaliser des maquettes et des interfaces web Communication : Assurer une veille technique et concurrentielle, contribuer à l'élaboration d'un cahier des charges pour différents types de sites, optimiser en continu un site web, réaliser des outils de communication ou de promotion Inégration : Intégrer des pages web en tenant compte des standards, du référencement, de l'accessibilité et de l'ergonomie ; adapter des systèmes de gestion de contenus à partir d'un cahier des charges, publier des pages web...