About Karim
French
Native or bilingual
English
Fluent
Arabic
Native or bilingual
Italian
Basic
Experience
- OoredooDigital Development Project ManagerJune 2022 - September 2025 (3 years and 3 months)Tunisia
- Management of several strategic customer-oriented digital projects, including the MYO portal, mobile offers, and game interfaces.
- Implementation of the Scrum framework: facilitation of ceremonies, backlog management, velocity tracking.
- Close collaboration with multidisciplinary teams including development, design, and marketing.
- Collection and continuous analysis of user needs, facilitation of functional scoping workshops.
Key projects:- Launch of several games on MYO, which generated an increase in user engagement.
- Development of the "Deals" section, with an improvement in conversion rates on partner offers.
- Supervision of the deployment of 5G offers, leading to an increase in subscriptions.
- DomElecMarketing and Commercial ManagerFebruary 2013 - February 2016 (3 years)
- Development and implementation of the company's commercial and marketing strategy.
- Launch of home automation and portal automation product lines. Development of supplier partnerships in Europe and animation of the B2B network.
- Supervision of branding, customer events, and competitive intelligence.
Key achievements:- Deployment of the wireless home automation range.
- Production of a sponsored segment broadcast on Tunisna: Publireportage DomElec
- Launch of the company's new website: www.domelec-tn.com
- OoredooProduct Manager Fixed SolutionsMarch 2016 - June 2022 (6 years and 3 months)Tunisia
- Contribution to the development of the product roadmap, including profitability analysis, revenue forecasts, and strategic alignment.
- Launch and repositioning of fixed offers for consumer and business segments.
- Coordination with network technical teams and B2B/B2C sales teams to ensure effective deployment.
- Utilization of Salesforce to manage the fixed solutions pipeline, validate opportunities, and generate strategic reports.
- Conducting competitive benchmarks and technological watch on fixed access solutions (xDSL, LTE, VDSL).
Key projects:- Launch of the "Fixe Jdid" & "Fixe Jdid Pro" offers, the first LTE-TDD offers in Tunisia.
- Launch of the "ADSL Jdid" offer, the first single-window ADSL offer.
- Launch of "VDSL FastNet", the first VDSL offer by Ooredoo.
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Education
- Inbound MarketingHubspot AcademyInbound Marketing
- Professional Scrum Master CertificateScrum En ligneProfessional Scrum Master Certificate