Karim H.

I support leaders of VSEs, SMEs, and entrepreneurs in creating and structuring their digital presence. With 18 years of experience, I act as a strategic partner to transform your ideas into high-performing tools, while ensuring smooth and confident project management.

📍IDENTITY & DESIGN (The "Doing")

→Branding & Visual Identity:Creation of logos, graphic charters, and brand universes to affirm your positioning.

→Web & E-commerce:Design and development of showcase websites and Shopify stores optimized for conversion.

→UX/UI Design:Creation of intuitive interfaces focused on your users' experience.

📍MANAGEMENT & STRUCTURE (The "Know-how")

→Project Organization:Scoping needs, defining the roadmap, and rigorous adherence to deadlines and quality.

→Efficiency & Automation:Implementation of tools (CRM, No-code/Low-code) and workflows to simplify your daily tasks and increase productivity.

→Consulting & Training:Support in digital best practices and workshops to empower you in managing your tools.

MY COMMITMENT:To leverage my dual creative and managerial expertise for your growth, with the approachability of an independent professional and the rigor of a project manager.

📍BUSINESS UNIT DIRECTION & MANAGEMENT (10 people)

Operational management of a multidisciplinary unit. My role: structure production, drive growth, and ensure excellence in deliverables.

→MANAGEMENT & HR:Recruitment (profile definition, selection, onboarding), hierarchical management, and performance coaching for the team (10 employees).

→PROJECT MANAGEMENT & AGILE:Management of estimates, planning (Sprint Planning, Retro), and acceptance testing. Full mastery of RUN and warranty phases.

→STRATEGY & COMMUNICATION:Creation of visual identity (logo, charter) and design of print and digital communication materials (email campaigns, displays).

→CSR ENGAGEMENT:Development of a responsible strategy, reduction of environmental impact, and monitoring of societal performance indicators.

→CLIENT RELATIONS & RISKS:Management of user support, operational maintenance of solutions, and high-end client relationship management.

EXPERTISE:A rare ability to transition from strategic vision to technical execution, while securing your production processes and brand image.

📍UX CONSULTANT & FRONT-END DEVELOPER (Vertbaudet Assignment)

Optimization of user experience and commercial performance for a leader in e-commerce.

→PERFORMANCE & A/B TESTING:Development of A/B tests and implementation of UX customizations to boost conversion rates.

→GRAPHIC EVOLUTIONS:Integration of new features and interface updates to improve the purchasing journey.

→UX CONSULTING & STRATEGY:Conducting user tests and analyzing results to guide design choices.

→DATA ANALYSIS:Interpreting user behavior to translate usability issues into fluid technical solutions.

EXPERTISE:A results-oriented culture. I apply the optimization methods of major e-commerce players to make your website more effective and profitable.