Freelancer profile translated to English.
Back to original languageAbout Karen
I am Karen Pierrat (Kap Kom), a freelanceDigital Project Manager / Project Manager**. I support companies and web agencies in **defining, managing, and delivering all types of web projects(showcase sites, e-commerce, redesigns, web apps, integrations, etc.), with a **structured approach**, focused on **quality**, **deadlines**, and **client satisfaction**.
My role:secure the project from A to Z**. I handle **scoping(needs, sitemap, user flows, content),planning**, **stakeholder coordination**, **task trackingand approvals, scope management (V1/V2 prioritization, arbitration), as well ascomplete quality controlbefore launch (responsive design, forms, user flows, consistency, performance). I also ensuredeliveryand **client handover**.
Additionally, I can intervene operationally to accelerate production:
- **WordPress**: creation/redesign, integration, configuration, security, performance, deployment
- **SEO & Content**: structure, tags, internal linking, article writing/optimization (nearly 20 years of experience)
- **Web & Print Graphic Design**: communication materials (logos, flyers, brochures, banners...)
I am appreciated for myrigor**, **responsiveness**, and my ability to **make requests “ready for production”**, in order to **limit back-and-forthand **move forward quickly**, without overcomplicating.
References:
- Unidog (branding + website + social media + Google Business)
- Sao No Nakama (branding + website + social media + Google Business)
- R3D-Fishing (WordPress optimization + content + video/YouTube)
- Agency collaborations (Coseso & ArthurCom)
- Writing for LWS and Chien.com, among others.
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- CosesoClient Success Manager / Project Manager – Coseso Web AgencyDIGITAL AND ITFebruary 2023 - February 2026 (3 years)Paris, France**Monitoring and managing web projects from client request to launch**: needs scoping, planning, team coordination (design/development), regular progress updates, and approval management. Implementation of processes and tracking tools to streamline production (checklists, deliverable organization, prioritization, follow-ups).**Operational intervention depending on projects**: WordPress integration/adjustments, page creation or redesign, support on social media strategy and management, as well as recurring web content writing (articles and content).**Value provided**: ability to handle a project from A to Z (from idea to go-live), secure deadlines, clarify requests (“ready-to-produce” briefs), minimize back-and-forth, and deliver sites that meet expectations, with smooth communication on both client and team sides.
- LWS - Ligne Web ServicesMulti-faceted Freelance Mission - Project Management, LinkedIn Community Management, SEO WritingTELECOMMUNICATIONSMarch 2021 - Today (5 years and 5 months)Golbey, FranceSince March 2021, I have been supporting LWS on several successive missions, focusing oncontent production**, **editorial project management**, and **B2B acquisitionvia LinkedIn.I started by creatingvideo tutorials(particularly on e-commerce store creation), then moved on toweb writingassignments. I then managed the launch of the site tutoriels.lws.fr: topic selection and editorial line structuring, SEO writing and optimization, managing orders from external writers (briefs, proofreading, corrections), publishing, and performance monitoring (statistics/adjustments).Subsequently, I took over the management of LWS's **LinkedIn account**: setting up an editorial calendar, creating posts (text + visuals), targeted interactions, and audience development actions. I also handle **prospecting web agencies via LinkedIn**, using the Waalaxy tool: contact initiation, correspondence follow-up, qualification, and appointment setting.Finally, I assist prospects/partners through the subsequent stages:onboarding, migration monitoringor setup, and coordination with LWS teams to ensure smooth and dedicated support.**Value provided**: ability to manage a mission from start to finish (content → distribution → acquisition → monitoring), with process-oriented organization (calendar, briefs, tracking), a performance-driven approach, and regular long-term collaboration.
- UnidogBrand Identity, Website & Digital Communication (WordPress / Social Media / Graphic Design)ENTERTAINMENT AND LEISUREApril 2024 - Today (2 years and 4 months)Pallegney, FranceI participated in thecreationanddevelopmentof Unidog, a project dedicated to dog lovers, ensuring a **comprehensive “brand + web + content” approach**.**Visual Identity & Materials**: creation of the logo, graphic charter, print & web variations (flyers, social media visuals, marketing materials).**Website**: creation of the WordPress site in collaboration with the Coseso agency, with a focus on UX (clear user journey, navigation) and performance (structure, speed, best practices).**Social Media**: implementation and management of communication (Facebook/Instagram), definition of content directions, creation of visuals, scheduling, and community management to increase visibility and engagement.**Communication & Content**: design of campaigns and production of content adapted to different platforms, to support brand awareness and growth.Value provided**: ability to **manage a project transversally(branding → website → content → social media), ensuringoverall consistencyand **operational execution**.
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Education
- LEA Bachelor's DegreeUniversity of Nancy II2008Licence en Commerce international
- Master's in ManagementCCI Nancy2019Gestion de petites entreprises