Freelancer profile translated to English.
Back to original languageAbout Kany Aïcha
Hello! 👋
With an MBA in Web Business from San Francisco and a Growth Marketing certification completed last year, I have over four years of solid experience in acquisition and performance analysis, in both B2B and B2C. I've ventured into entrepreneurship to focus on missions leveraging my strengths in digital marketing:
- 🔎 SEO: If you're looking to improve your content strategy and focus your efforts on the best keywords, you've come to the right place;
- 💰 SEA: Whether it's on Google Ads, Microsoft Ads, or any other social platforms (LinkedIn Ads, Twitter Ads, Instagram, etc.), my experience in traffic management can help you take control of your paid accounts or manage your agency if you have one;
- 🕵️♂️ Web Analytics: I can help you understand the origin of your traffic, or even improve your tracking if you're having trouble determining it.
- 📈 CRO (Conversion Rate Optimization): Whether it's improving your conversions, creating acquisition landing pages, or providing UX recommendations for your purchase journey, it's possible!
- 👩🏫 Training: I enjoy sharing my knowledge. I'm available if you're looking to train someone on the topics above or write documentation if needed.
My goal is to support your acquisition strategy and coordinate your efforts in the channels that truly work. My philosophy as a Growth Marketer is to guide you where it's most relevant for you, without blowing up your marketing budget.
Want to know more about my skills? Let's discuss it together!
Feel free to send me a message to discuss your project. We can also grab a coffee together if you're in the Paris region ☕
Looking forward to working with you!
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Sport HeroesGrowth MarketerJanuary 2021 - Today (5 years and 5 months)Paris, FranceFrench version Sport Heroes is a startup specializing in the creation and animation of communities related to sports and well-being, in France and internationally (Paris, London, and Sydney), with 60 sports and technology experts. Our mission is to help people live their lives fully and longer, through physical activity. To achieve this, we use digital technologies for the benefit of the greatest number. We work with the general public, with nearly 1,000,000 users, and support over 300 brands looking to interact innovatively and relevantly with our communities. We also currently support 150 companies looking to take care of their employees with personalized programs. Find our different communities: Running Heroes: www.runningheroes.com Cycling Heroes: www.cyclingheroes.com Swimming Heroes: www.swimmingheroes.com United Heroes: www.united-heroes.com
- PLEZITraffic ManagerOctober 2019 - January 2021 (1 year and 3 months)Île-de-France, France
- fioulmarket.frWeb Marketing AssistantSeptember 2018 - September 2019 (1 year)92500 Rueil-Malmaison, France
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Education
- MBA International Digital StrategyESCEN School of Business and Digital Economy2019MBA International Digital Strategy
- Bachelor of Science in MarketingESCEN School of Business and Digital Economy2017Bachelor Web Marketing