Freelancer profile translated to English.

Description

I am an experienced Delivery Director with over 12 years of experience in leading and implementing global marketing, advertising, and digital projects. Throughout my career, I have gained extensive experience in the digital and structural transformation of processes and have successfully implemented global campaigns and complex projects.

Through my work at MediaMonks, IBM iX, and Heimat, as well as an Integrated Project Manager and Producer in London (for clients such as Nestlé Dolce Gusto, Coca-Cola, and BMW), I have acquired in-depth knowledge in areas such as 360° campaigns, digital strategy, event and experiential marketing, and production management.

What I offer:

Holistic Project Management: Successful management of international automotive and FMCG projects with a focus on 360-degree campaigns, digital transformation, and innovative communication solutions.

Structural Transformation & Process Optimization: Building global frameworks and asset management systems, as well as introducing new tools and ways of working that have sustainably improved efficiency and quality.

Leadership: Building, leading, and developing interdisciplinary teams, as well as establishing sustainable project management cultures.

Operational Excellence: Ensuring adherence to schedules and budgets – while simultaneously fostering creative excellence.

Experiential Marketing & Production: Leading event, content, and production projects with a focus on creativity and thoughtful execution.

Achievements:

Led and optimized global BMW and MINI campaigns rolled out in over 12 markets.

Developed and implemented a standardized global production process that simplified collaboration between production, post-production, and markets.

Built the Berlin MediaMonks location with a focus on team culture, customer satisfaction, and operational efficiency.

Planned and executed experiential and event projects in London.

Industry field of expertise

Languages

German
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Berlin (up to 50km)

Mediamonks
Project director
DIGITAL AND IT
October 2020 - March 2024 (3 years and 6 months)
Berlin, Germany
At MediaMonks, I was instrumental in optimizing the collaboration with BMW and MINI as a Project Director. My key achievements include:

Building and managing a global asset management system for BMW, enabling efficient distribution of campaign materials across over 12 markets.

Developing and implementing a production toolkit that simplified the workflow between production, post-production, and market requests, significantly increasing efficiency.

Leading a multidisciplinary team to successfully implement digital transformation initiatives, including the introduction of new process standards.

Close stakeholder management with internal teams and clients to ensure all projects were delivered on time and within budget.

Establishing the Berlin location and setting up operational structures that optimized project execution in the long term.

My work was characterized by the use of tools such as Jira and Trello, as well as the application of agile methodologies for continuous process improvement.