Jyothis Kurian

• Collaborated with a global social networking platform to develop actionable insights for strategic decision-making and served as the primary liaison.

• Managed multiple project assignments, from initiation to delivery, ensuring timely and high quality completion.

• Oversaw and coordinated the translation of first-party (1P) and third-party (3P) data, working with analysts to develop compelling, data-driven narratives.

• Conducted internal quality assurance and facilitated smooth project transitions.

• Monitored team performance, provided coaching, and delivered constructive feedback to drive continuous improvement.

• Delivered omnichannel insights and strategies by analyzing digital assets and conversations.

• Designed and executed surveys and provided insights on physician and patient preferences to drive omnichannel engagement strategies.

• Developed patient disease journeys through social intelligence to identify engagement opportunities and craft messaging strategies within rare and chronic disease landscapes.

• Served as a liaison between clients, third-party vendors, and internal stakeholders, while mentoring interns and new hires.

• Oversaw client interactions, ensuring their needs were addressed while delivering insights that enhanced engagement with patients, caregivers, and healthcare professionals.

• Optimized digital marketing strategies and tactics with a focus on social media marketing, providing global clients with actionable insights into their overall performance.

• Generated comprehensive reports tracking key account performance and campaign effectiveness, contributing to improved operational outcomes.

• Developed strategic recommendations based on industry best practices.

• Created detailed personas based on purchase behavior patterns.

• Presented capabilities to prospective clients and provided business development support.