Freelancer profile translated to English.
Back to original languageAbout Justine
🔥 Google Ads Expert | Profitable Lead Generation
+100 clients supported.
I help B2B companies turn Google Ads into a real qualified lead acquisition lever, without wasting their budget.
They trusted me:
Heetch, Honda Moto France, Rhenus Archives Systems, Mutame & Plus, ABOT, EasyRad, Le Matelas Français, studioSPORT, Champgrand …
🌟 Google Ads Certified
🏆 23rd in the Google Digital Champions France ranking
🎯 +5 years of experience in paid acquisition (including 3 years in an agency)
🚀 What I do for you concretely
- Identify what's blocking lead generation on your Google Ads account
- Structure or revamp campaigns designed for B2B (Search, PMax, Remarketing)
- Continuously optimize to improve lead quality, not just volume
- Help you understand your performance and make the right decisions
🎯 My goal
Help you to:
- generate leads that are actually usable by your teams
- control your cost per lead
- have a clear vision of Google Ads profitability
💡 Why work with me?
- A strategic yet very operational approach
- I manage your campaigns as if it were my own budget
- Educational: I simplify KPIs, strategic choices, and trade-offs
No bullshit: I say when Google Ads isn't the right lever
🔧 Skills & mastered levers
- Google Ads: Search, DSA, Remarketing, Performance Max, Demand Gen
- Tracking & data: conversions, GTM, Analytics
- Ad optimization & landing page recommendations
- Clear and decision-oriented reporting
👉 A B2B project, a stagnant account, or low-quality leads?
Let's talk about it.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- studioSPORTHead of Acquisition, Partnerships and Social MediaE-COMMERCEMay 2025 - Today (1 year and 3 months)In charge of the acquisition strategy, partnerships, and social media for the group's various entities SNT2, particularly studioSPORT, an e-commerce specializing in drones and cameras.- Management of paid campaigns (Google, Meta, etc.) and development of online visibility (communication strategy).- Creation of synergies with tech, media, and influencer partners.- Optimization of e-commerce performance (including studioSPORT).
- Powertrafic - Agence de stratégie digitaleSEA Project ManagerJune 2022 - May 2025 (2 years and 11 months)Mont-Saint-Aignan, FranceI support a client portfolio in their paid search strategy, from campaign creation to Google Ads account management. -> Honda Moto France, Colas Normand, Mutame&Plus, As de Pic France, Rhenus Office Systems France, ... Brand awareness, lead acquisition, or ROI strategy, my role is to boost their company's performance according to their objectives.
- Powertrafic - Agence de stratégie digitaleSocial Media Manager (SMO Manager)January 2023 - May 2025 (2 years and 4 months)Mont-Saint-Aignan, FranceI assist agency clients in implementing and/or structuring their social media strategy. -> Sport Elec, As de Pic France, Matecir Defibril, 20/Dixième, ... Consulting, editorial line, setting up an editorial calendar, creating posts: My goal? To make their social media reflect their values and their business.
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Education
- Master Expert Digital, MarketingISD Flaubert2022Master Expert Digital, Marketing
- Bachelor, Digital Marketing Project ManagerNormandie Web School2020Bachelor, Chef de projet Marketing Digital