About Justine
French
Native or bilingual
English
Fluent
Experience
- InterferenceCommunication ManagerENTERTAINMENT AND LEISUREJanuary 2022 - September 2025 (3 years and 8 months)Balma, FranceCommunication Manager on a permanent contract from January 2022 to February 2023 (contract ended due to project standby caused by construction delays), then freelance from the summer of 2024 to autumn 2025.• Preparation for the venue opening on February 8, 2025• Creation of the communication plan and monitoring of the global communication strategy (B2B/B2C) for this new event venue in Toulouse.• 360° operational deployment in partnership with a communication officer: digital, public relations, graphic art direction, and variations.• Coordination of all communication aspects, ensuring brand identity and image in collaboration with the venue's management.
- BLEU CITRONLocal Promotion & Partnerships OfficerCULTUREMay 2024 - August 2025 (1 year and 3 months)Capbreton, FranceSupporting the internal teams of Bleu Citron based in Toulouse, this mission took place in several phases:✖️ **May -> August 2024**: An initial collaboration as a test, providing local promotion support for about ten dates (concerts and shows) at Le Tube (Seignosse) and La Gare du Midi (Biarritz).✖️ **2024-2025 Season (September -> June)**: Following the successful initial collaboration, I was entrusted with managing local promotion and budgets for about thirty dates (concerts and shows) between the Landes and Basque Country (Le Tube in Seignosse, Salle Lauga in Bayonne, and La Gare du Midi in Biarritz), Béarn (Zénith de Pau), and Toulouse (Zénith Toulouse-Métropole and Halle Aux Grains).✖️ **Summer 2025 (June -> August)**: A final phase of preparation and launch of local promotion and budgets for about fifty dates (concerts and shows) between the Landes and Basque Country (Le Tube in Seignosse, Salle Lauga in Bayonne, and La Gare du Midi in Biarritz), Béarn (Zénith de Pau), and Toulouse (Zénith Toulouse-Métropole and Halle Aux Grains) for the upcoming 2025-2026 season.In summary, I took over ongoing projects to monitor and/or coordinate and launch the promotion of these dates until the D-day: press and media relations, local and media partnership research, campaign monitoring, digital communication actions (targeted newsletters, social media) and reporting, public relations, administrative and accounting follow-up before and after the events.A very intense and exciting project management role where, like in most of my experiences, I had to juggle different targets and audiences, as well as different stakeholders (artist productions, venues, municipalities). And adapt accordingly!
- Little Festival 2025Communication CoordinatorCULTUREDecember 2024 - August 2025 (8 months)Capbreton, FranceLe Little Festival is THE unmissable summer electronic music event in the south of the Landes region since 2017. Familiar with the event and the organizing team, DFLG, whom I've met at various events for almost ten years, I joined the LF2025 adventure with great enthusiasm as communication coordinator!As the interface between management and operational teams, my main mission was to oversee all communication-related matters: public relations, digital (website, ad campaigns, and social media), and to coordinate the various key moments. I had an overall communication budget to allocate across different areas, along with tracking and planning the communication timeline for this festival edition.In parallel, I was also responsible for the operational aspects of distribution and advertising with the institutions concerned by the event: MACS community of agglomeration, Capbreton Town Hall, Seignosse Town Hall, and Hossegor Town Hall.Looking forward to next year and the festival's 10th anniversary 🥳
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Education
- Master of Mass CommunicationISCOM2016Master 1, Communication et création numérique
- Global Communication for Companies and Brands (COMAL), Communication, MarketingISCOM Toulouse2015Communication Globale des Entreprises et des Marques (COMAL), Communication, marketing