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Justine LeroyJL

Justine Leroy

Pinterest manager, SEO web writer, proofreader

€300/day
2 projects
Paulhan, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Justine

Thanks to my skills in content SEO and Pinterest, I find tailor-made solutions to increase your website's qualified traffic!


My services for content that makes a difference

1. SEO web writing
  • Web pages / blog articles
  • Content rewriting with optimization
  • Web page SEO optimization (HTML tags + image ALT + URL)

2. Pinterest Management
  • 3-month coaching to take charge of and manage your Pinterest account internally, autonomously (setup + account SEO optimization + editorial calendar + tracking file + practical guides + templates)
  • Monthly management (creation, optimization, publication)

Looking for a right-hand person to proofread and correct your texts (articles, CVs, books, etc.)?With my spelling and grammar skills and my keen eye, I'm here to hunt down the slightest typo and enhance your writing!


Why work with me? For a fruitful, human, and authentic collaboration!

✔️ I have over 10 years of experience in web writing and SEO
✔️ I have impeccable spelling (Voltaire certification in 2017)
✔️ I have a passion for the right word and fluid text
✔️ I am very available and not stingy with advice


My background

For over 3 years, I managed the natural referencing of no less than 10 e-commerce sites in various fields (beauty, decor, lingerie, watches & jewelry), which allows me to be versatile today.

In 2017, I left Paris for Montpellier and became a freelance SEO web writer. I also created content for whatwhat.fr, a blog where I talk about responsible consumption and women's health.

In 2024, I added a new string to my bow by becoming a Pinterest Manager because I am convinced of the platform's potential to increase qualified traffic!
  • French

    Native or bilingual

  • Spanish

    Conversational

  • English

    Conversational

  • Italian

    Basic

Remote only
Primarily works remotely

Experience

  • ZED Atelier
    Pinterest Coaching
    E-COMMERCE
    January 2026 - March 2026 (2 months)
    Montpellier, France
    The ZED Atelier brand of reusable accessories called on me for a 3-month Pinterest coaching. The objective of this coaching was to enable the brand to be autonomous in managing their account and to increase traffic to their product pages and blog articles.

    My mission:

    - Conducting a complete audit of the Pinterest account and some website elements.
    - Global account optimization.
    - Development of a tailor-made strategy.
    - 1:1 coaching to learn best practices for Pinterest SEO and to implement the strategy with concrete examples.
    - Creation of personalized templates (profile covers, board covers, pins).
    - Creation of a pre-filled tracking file (+ keyword ideas + pin title ideas)
    - Creation of 3 pins.
    - SEO advice for the website and in particular for blog articles.

    After the first 1:1 video call, I remained available until the end of the 3 months of coaching to answer all the brand's questions and correct their first pins.

    Feedback from Aline, manager of ZED Atelier following the coaching:

    "The Pinterest coaching was extremely comprehensive and truly met my expectations: a precise and personalized overview of the actions to be taken, excellent support in creating pins, and attentive follow-up to my questions! I feel more comfortable managing my Pinterest strategy on my own, with solid foundations and a routine adapted to my pace!"
    Pinterest Manager Pinterest SEO Pinterest Marketing SEO Web Writing Pinterest Audit
  • Il était une Veggie
    Monthly management of the Pinterest account for Il était une Veggie
    September 2024 - Today (1 year and 9 months)
    Montpellier, France
    Since the end of 2024, I have had the pleasure of working with Corinne, aka Il était une Veggie, a content creator specializing in plant-based food and ecological lifestyles (zero waste, natural, etc.).

    As a Pinterest Manager, I have taken charge of the entire management of her account to make it a real lever for visibility and traffic.

    My work began with a complete setup: profile optimization, strategic keyword research, and definition of a clear editorial line.

    I then designed classic and video pin templates respecting her graphic charter, to strengthen her account's visual identity.

    This was complemented by the implementation of an editorial calendar, the creation and scheduling of pins, and the republication of videos created for Instagram, adapted to the Pinterest format.

    Results:

    In just 3 months, we doubled the monthly views on her account and observed a clear increase in interactions, particularly clicks and saves.

    Her outbound click-through rate remains particularly high despite a competitive sector.

    Corinne's feedback:

    "Very invested and very professional, I recommend Justine without hesitation. In addition to her kindness, she is a serious and very efficient person. It's a real pleasure to collaborate with her."
    Pinterest Pinterest Marketing Pinterest SEO Pinterest Manager
  • So'Cup
    SEO web writing of 2 blog articles for So'Cup
    E-COMMERCE
    August 2024 - August 2024 (1 month)
    Montpellier, France
    So'Cup is a popular brand of products for women's health (cups, period panties, food supplements, etc.).

    For the launch of their new product (a natural intimate balm), I was tasked with writing two SEO-optimized blog articles (one article to present the product's benefits and a more general article on intimate irritation).

    For this mission, I was required to:

    - Find the right information on the given topic
    - Establish a keyword strategy
    - Research and optimize images to illustrate the articles
    - Write and structure the content (approximately 1500 to 1800 words)
    - Optimize the content for natural referencing (title tag, description, Hn, keywords, image ALT, internal linking)
    - Integrate the article on Shopify

    Feedback from Sokona, founder of So'Cup:

    "We recommend Justine for her seriousness and the quality of her work. We have been working with Justine for several years and it is a real pleasure."
    SEO Web Writing Web Writing Blog Article Blog Article Writing Search Engine Optimization (SEO)

Reviews

5.0

Out of 2 ratings

AD

Account deleted

Reviewed on 2/14/2019

Thank you to Mrs. Leroy for her quality work and for meeting the deadlines. We will not hesitate to work with her again. Marie Orcel Secretary General Protestant Assistance Association in Nîmes
A

Alexandre

COCOONCENTER SAS

Reviewed on 5/17/2019

Recommendations

CR
ER
DS
+3
Corinne R. and 5 other people have recommended Justine

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Education

  • Master's Degree in Multilingual Information Management
    University of Reims Champagne-Ardennes
    2014
    Formation aux techniques du traitement de la chaîne de l'information dans le domaine des NTIC et dans un cadre multilingue.

Certifications

  • Pinterest SEO
    Le Citron Rose
    2024
    Pinterest SEO Pinterest Manager Pinterest Marketing Pinterest Audit
  • SEO (Fundamentals, Web Writing, Indexing and Crawling)
    FORMASEO Abondance
    2025
    Search Engine Optimization (SEO)

Skill set

Categories