Freelancer profile translated to English.

Description

I help brands and studios tell stories that captivate their audiences, by managing the creation of content, campaigns, and digital experiences, from gaming to influence, including social media and brand content.

For over 7 years, I've been assisting brands and agencies in content design, production, and distribution, focusing on editorial strategy, brand positioning, and storytelling.

Key achievements and expertise:

• Mass Retail: For 7 yearsat Boulanger**, I developed and optimized the **High-Tech and Gaming content strategy(website, print, and social media) with a focus on engagement and brand image.

• Gaming & Influence: I took full ownership of the video production project Run it Back (from concept to broadcast) withValorant FR influencers(Riot Games), ensuringeditorial coherence and coordination of production teams(observers, extras, editors, social media managers).

• Brand Launch: I designed themarketing and social media strategyfor the launch of a new non-alcoholic beverage, covering positioning, formats, and channels.

➔ Choosing to work with me means:

A clear vision, smooth execution, and consistent content across all your channels.

I bridge strategy, creativity, and operational rigor so your brand tells its story better, engages more strongly, and moves further.

Want to discuss it?

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Lille (up to 30km), Bruxelles (up to 30km), Paris (up to 20km)

candis
Strategic and branding support for the launch of a non-alcoholic beverage in France.
RETAIL (SMALL BUSINESS)
October 2025 - October 2025
Lille, France
For the launch of a non-alcoholic Italian beverage in France, I supported the company Candistrib in its entire positioning and communication strategy: definition of brand identity and pillars, development of storytelling and key messages, design of the marketing and social media action plan, as well as the creation of a commercial pitch for the sales teams. Comprehensive support combining strategic vision, editorial coherence, and concrete activation.
Branding Marketing Plan Creation Social Media Manager Branding Strategy Editorial Project Management Social Networks
3K ELO
Freelance Project Manager
VIDEO GAMES AND ANIMATION
August 2025 - Today (10 months)
Lille, France
For Valorant FR:
• Production and monitoring of videos (Run it Back project) with influencers: from concept to broadcast.
• Proofreading and validation of scripts (tone, gameplay coherence, storytelling).
• Organization and supervision of shoots with influencers, extras, and observers.
• Post-production monitoring (editing, subtitles, client feedback).
Boulanger siège,
Content Manager - Brand Content
January 2021 - November 2024 (3 years and 10 months)
Lesquin, France
I am responsible for developing an effective content strategy to stimulate audience engagement and strengthen our brand image.

This involves creating and optimizing content for various platforms, including our website boulanger.com and our social media channels.

To achieve this, I work closely with creative and marketing teams, as well as social media and influence specialists, to ensure optimal coherence and relevance in the content I manage.

I have a good understanding of content marketing trends and best practices, which allows me to develop impactful campaigns and maximize message impact.
Editorial Strategy & Brand Content SEO-optimized web writing Editorial Project Management