Freelancer profile translated to English.
Back to original languageAbout Justine
🌿 Consultant in committed communication | Strategy, visual identity & website creation
I am Justine Fouletier, freelance consultant specializing in communication, digital marketing, and content creation.
I support entrepreneurs, freelancers, therapists, early childhood structures, environmental actors, and committed organizations in developing their visibility and brand image.
My approach is based on a strong conviction: effective communication is above all authentic communication, aligned with the values and objectives of each project.
I work across the entire communication chain:
• 360° communication strategy
• WordPress website creation
• Natural referencing (SEO)
• Visual identity & graphic design
• Digital communication & social networks
• Content writing and storytelling
• Online visibility support
Thanks to a dual strategic and creative approach, I design coherent, aesthetic, and high-performing communication systems, designed to strengthen your credibility, develop your notoriety, and attract your future clients.
Attentive, rigorous, and proactive, I favor collaborations based on trust, transparency, and co-construction.
My goal: to transform your values, your expertise, and your uniqueness into clear, impactful, and sustainable communication.
French
Native or bilingual
English
Fluent
Can work on-site
Lyon (up to 10km)
Experience
- TAUW FranceHead of CommunicationJune 2023 - January 2026 (2 years and 7 months)Lyon, France1. Communication Strategy- Advise on defining strategic communication orientations- Participate in the development of the annual communication plan- Define objectives and budgets for each communication action- Choose appropriate communication channels- Define the schedule of actions to be taken- Conduct competitive intelligence2. Communication Plan- Monitor and measure the implementation of the communication plan- Develop specifications for communication actions- Create communication materials- Manage content for the company intranet- Manage content for dynamic displays- Manage content for the LinkedIn page3. Brand Image- Promote the company's image through various formats- Develop the company's e-reputation- Develop each chosen distribution channel to ensure message consistency- Publicize the work of the teams and project progress4. Event Management- Organize events, conferences, external and internal meetings
- STORANOVAWeb Marketing and Communication OfficerSeptember 2020 - September 2022 (2 years)Lyon, France- Web Marketing Project Management: managing the entire STORANOVA client portfolio and executing Web Marketing services (SEO/SEA, Social Media, Web Writing, Audit and Reporting, WordPress website creation...)- External Digital Communication: Community Management for the STORANOVA agency (defining editorial line, Social Media planning, graphic design of posts (images and infographics), Reporting, Social Ads, blog content management...)- Internal Communication: organizing internal events (after-work, team building, internal training...)
- KabochArtsCommunication and Production OfficerAugust 2019 - February 2020 (6 months)1 Espl. François Mitterrand, 69002 Lyon, FrancePrint and web communication- graphic design: brochures, flyers, illustrations, merchandise, etc.- website management and creation: content updates, natural referencing, creation of new content- social media management: content creation (visuals and articles), publication planning- referencing: analysis, keyword management- newsletters: creation and online publicationAnalysis and statistics of all communication actions.Production- tender research- production file- casting management: announcement + applications + casting
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Education
- Master II Communication - Social Media, Communication, GeneralINSEEC2017Master II Communication - Médias Sociaux, Communication, général
- Master I Marketing, Communication, DigitalINSEEC2016Master I Marketing, Communication, Digital