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Justine ClaussJC

Justine Clauss

✒️ Web writer | Editorial strategy ⭐️ B2B

€350/day
Rennes, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Justine

✒️ Communications Manager, I have been working in various sectors for 5 years. Passionate about literature and writing, web writing quickly became my expertise.

📍 Content creation and natural referencing hold no secrets for me. Intelligently supported by SEA and SMO, boosted by CTAs and landing pages, relaunched by emailing and social media posts, the development of complete campaigns and the analysis of their evolution particularly drive me.

💡 A native of the business world, I realized through my experiences that a good communication strategy serves the commercial strategy, and what better way than my profession for the two to complement each other perfectly?

📝 I therefore offer you content in accordance with your directives, for:
- SEO writing of articles;
- Editorial optimization of a showcase site (and landing page, blog);
- Copywriting of your white papers, dossiers, and newsletters, emailing, brochures, client case studies;
- Transcription of interviews;
- Translation EN > FR.
  • English

    Conversational

  • French

    Native or bilingual

Can work on-site
Rennes (up to 50km)

Experience

  • Missions freelance
    Web writing and B2B editorial strategy
    PRESS AND MEDIA
    December 2019 - Today (6 years and 6 months)
    They trust me for the creation of their B2B content:

    👉 GROUPE GUILCOR, supports the development and design capabilities of French industries in the field of thermal measurement and protection

    👉 HIBYRD, a consulting firm for organizational transformation

    👉 BIRD OFFICE, a booking site for professional meeting and event venues in France and abroad

    👉 STUDIO MARGOT RICHE, communication strategy support and training

    👉 CORPS ACCORDÉ FORMATION, training in prevention, protection, ergonomics, and occupational health

    👉 BLOOM SOCIAL ANALYTICS, a platform for detecting weak signals, trends, and anticipating crises

    👉 ZENCHEF, a digital solution for restaurant management (booking, table payment, loyalty, digital menu)

    👉 UZFUL, creators of committed brands

    👉 AXELLESCOM & SWPL, marketing and communication consulting agency, and their clients Lenovo, Soliso, and Parcome Paris

    👉 L-EXPERT-COMPTABLE.COM, an online accounting firm and a reference portal for entrepreneurship

    👉 ME & MY BOSS, a startup in the recruitment field

    👉 RAISON HOME, a home interior design franchise
    Editorial strategy Content marketing Web writing SEO writing Copywriting
  • BackUp Rural
    Communications Manager
    CIVIC AND SOCIAL ORGANIZATIONS
    November 2019 - Today (6 years and 7 months)
    Paris, France
    🎯 The objective of my mission is to implement a new communication strategy for the general public and potential financial and operational partners.

    - Establish the digital communication strategy and the website redesign;
    - Be the digital strategy referent for communication officers;
    - Advise the director on communication and fundraising strategies.

    🏁 The association BACK UP RURAL is a non-profit organization (Law 1901) working primarily for the economic empowerment of women, access to basic infrastructure and services (water, hygiene and sanitation, education, health, etc.). We operate in Morocco in rural areas with the most vulnerable populations with the aim of strengthening their autonomy and promoting the craftsmanship, culture, and beauty specific to this region of the world.
    Team management Project management Communication strategy Web writing Web project management
  • 6TM
    Communications Officer
    DIGITAL AND IT
    October 2016 - July 2019 (2 years and 9 months)
    Rennes, France
    The company 6TM creates and develops tailor-made professional digital solutions for customer performance.

    🎯 MY MISSION

    I am responsible for developing and deploying their forward-looking and recruitment communication strategies (Employer Brand). To do this, the tasks they have entrusted me with are:

    - Creation of web content and SEO optimization
    - Webdesign and integration (HTML5/CSS3/PHP/JavaScript)
    - Web marketing actions (e-mailing, SEA, newsletter, etc...)
    - Community management and SMO
    - Event management: prospects for commerce and recruitment, clients, and employees

    - Oral presentation at ADN Ouest on communication topics (Growth Hacking)

    - Internal communication and employee engagement
    - Training on social media and web writing
    Web writing SEO webdesign web integration webmarketing Community management Training SMO SEA Event management

Recommendations

Aurélien BéeAB
Sebastien CamusSC
Marine ColliotMC
+2
Aurélien Bée and 4 other people have recommended Justine

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Education

  • Master Expert in Digital Strategy
    Digital Campus Rennes
    2017
  • Bachelor's Degree in Web Project Management
    Digital Campus Rennes
    2016

Skill set

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