Freelancer profile translated to English.
Back to original languageAbout Justine
A graduate of a Master's degree from CELSA in Marketing Communication and Advertising, I began my experience in strategic planning at Buzzman. After a 6-month internship, I joined the branding agency Carré Noir for a year before joining la chose for 3 years. During these years in the agency, I worked on a variety of subjects, ranging from mass consumption (Groupe Carlsberg - 1664, Kronenbourg, Skoll, Tourtel - Nocibé, Labeyrie ...) to more corporate subjects such as Road Safety.
As a Freelancer for over 4 years, I have been supporting advertisers and agencies in their communication issues.
Creative briefs, brand platform, communication platform, global strategic recommendation, advertising strategy fascinates me and I am constantly looking for new projects. Do not hesitate to contact me!
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km), Marseille (up to 10km)
Experience
- Self EmployedCreative StrategistCONSULTING AND AUDITSSeptember 2019 - Today (6 years and 9 months)Paris, FranceStrategic consulting for brands and agencies : social media strategy, brand platforms, strategic recommendations, creative thinking, storytelling, creative writing.Fields of work : consumer goods / corporate / luxury / culture / beauty and hygiene / women healthClients : Seasonly, Braaxe, Herezie, Dare.Win, TBWA Corporate, Steve, HYFH, Partis-Pris, EGG Events, 65 DB, Babel, Sid Lee, Louise Damas, Intermarché, Catawiki, Jesus et Gabriel, Ores ...
- SeasonlySocial Media ManagerFASHION AND COSMETICSApril 2020 - August 2020 (4 months)Paris- Redesign of the social media strategy of the digital cosmetics brand Seasonly- Community management on Instagram and Facebook- Writing posts and stories- Creation and animation of a community of fans of the brand- Strategic thinking for the launch of the GLOW range- Activation for Mother's Day
- la choseStrategic PlannerCONSULTING AND AUDITSOctober 2016 - September 2019 (2 years and 11 months)Paris, Francela chose is a 100% independent advertising agency founded in 2006 by Pascal Grégoire and Eric Tonc Cuong.http://www.lachose.fr/Conceive strategies: brand platforms definition, strategic recommendations, creative briefing.Contribute to the New biz development: brief taking, writing strategic recommendations for competitions.Clients: Sécurité Routière, Carlsberg Group (Kronenbourg, Tourtel Twist, 1664),Piper-Heidsieck, Monnaie de Paris, Nocibé, Labeyrie, Orange, Getty Images
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Education
- Master 2 Marketing Advertising CommunicationCELSA, Paris2015CELSA-Sorbonne is a Graduate School of Journalism and Communication located in Paris, France The Marketing, advertising and communication section trains students who want to specialize in brand management & advertising. Teachers are executives from French and international communications agencies or companies. We also receive courses from the academic staff in fields like semiology & anthropology.