Justine Begue

Social Media Management 📲

For optimal visibility, I assist you in writing, managing, optimizing, and promoting your content, networks, and expertise.

With what goal? To develop your notoriety, your turnover, adapt your company culture, increase and retain your audience.

On a day-to-day basis:

1. Brand image construction: Defining the editorial line that will best convey a brand's messages and values.

2. Strategic study: Always stay up-to-date! Analysis of competitive trends to build a relevant cross-channel digital communication strategy.

3. Diffusion strategy creation: The right word for the right network! Achieving a brand's objectives by personalizing communication according to the target audience.

3. Content strategy development: Tailor-made communication! Creation and orchestration of high-value visual and written content to maximize a brand's engagement rate; creation of advertising campaigns & post sponsorships.

4. Audience development: Eagle eye! Creating a community that adheres to and conveys the brand's values with a growth objective through daily account management (comment moderation).

5. Lead generation: In the spotlight! Capitalizing on the digital communication strategy and its content to boost the lead-to-customer conversion funnel for a brand.

6. Significantly increase a company's visibility and notoriety: defining communication actions and relevant social ads strategies to make a company's offers visible beyond its community.

Brand Content Management 📝

Do you want to increase your notoriety, generate attractive and engaging content? I assist you in designing your editorial strategy on your media: web and social networks. The key to success: quality content that creates value!

On a day-to-day basis:

Social networks (TikTok, Instagram, Facebook, Twitter...):

1. Digital editorial strategy design around workshops

2. Production of qualitative, educational, and informative content that generates traffic and conversion

3. Promotion of a company's values

Web:

1. Project management and content writing for corporate websites: blog articles, newsletters, editorials...

2. Content optimization for SEO

3. Promotion of a company's expertise

- Client portfolio management

- Brand image creation and development

- Social media management and monitoring (Instagram / Facebook / LinkedIn / Pinterest)

- Creation and development of visual and written content

- Brand e-reputation management and monitoring

- Development of advertising campaigns

- Development of strategic reports and recommendations

- Project management

- Sales of gift card dematerialization solutions

- Key Account Management: IKEA, One to One Monaco

- Performance monitoring

- Collaboration with multidisciplinary teams

- Development of internal and external communication strategy

- Management of the SELP LinkedIn page