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Description

🎯 Expert in qualified lead generation – Meta Ads & complete Conversion Funnel

🚀 +150,000 conversions generated

📊 +€4M in advertising budget managed

⭐ 4 years of agency experience (Head of Strategy & Digital Performance Manager)

🤝 I support organizations like Doctors Without Borders, Iso Home Protect, Neopower, Elyor Group, Carré Bleu, EnerVivo.

My Approach

My role doesn't stop at generating clicks or forms.

I intervene on the entire conversion funnel:

- Lead generation via Facebook & Instagram Ads,

- Automated follow-up by email, SMS, WhatsApp, and AI agents capable of calling prospects,

- CRM integration and setup to ensure follow-up and commercial outreach,

- Implementation of nurturing sequences to turn a cold lead into a qualified appointment.

➡️ Result: you no longer have to manage prospecting. You can focus on your core business: visits and closing sales.

What I Offer:

🛠 Complete setup of your Meta Ads campaigns (Facebook & Instagram)

📡 Audit & recommendations on your existing campaigns (offered)

🎯 Continuous optimization & ad scaling

📈 Clear and regular reporting to drive performance

🔧 Technical setup (Business Manager, Pixel, API, retargeting)

🤖 Multi-channel automations: Email, SMS, WhatsApp, AI calling agents

📂 CRM configuration for lead management and follow-up

My Areas of Expertise

✔️ Home Improvement

✔️ Renewable Energy

✔️ Agrivoltaics

✔️ NGOs

✔️ Subcontracting partnership for digital agencies

Why Work Together?

- You gain a senior partner who manages your campaigns from A to Z, from traffic to conversion.

- You benefit from an automated system where every lead is followed up and contacted.

- You focus on your core business: visits and sales.

📩 Let's discuss your project.

I respond quickly (usually within 1 hour).

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Dutch
Conversational

Workplace preferences

Remote only

Primarily works remotely

Silverback Consulting
Lead Generation Expert
DIGITAL AND IT
January 2024 - Today (2 years and 5 months)
Brussels, Belgium
My role at Silverback Consulting?
Deliver a constant flow of qualified prospects through high-performing advertising campaigns and complete conversion funnel follow-up.

Here's what I implement:

- Complete management of your Meta Ads campaigns – I manage your Facebook & Instagram ads to generate quality leads.

- Landing pages & qualification forms – Optimized pages to maximize conversions and filter prospects.

- Multi-channel automations – Email, SMS, WhatsApp, and AI agents that automatically call your leads.

- CRM & commercial follow-up – CRM integration and setup to centralize your prospects and ensure follow-up.

- Clear and actionable reporting – Transparent performance tracking, accessible at any time.

➡️ Result: you no longer have to worry about prospecting.

Each lead is generated, followed up, and contacted automatically. Your only mission remains to manage your visits and close your sales.

Want to learn more?
📩 Book an appointment via this link: https://silverbackconsulting.io/rendez-vous-silverback
Facebook Ads Facebook Advertising Facebook Marketing Google Ads Management Google Ads Campaign
Evo Group
Head of Strategy
DIGITAL AND IT
October 2022 - December 2023 (1 year and 3 months)
Bruxelles, Belgium
🖼️Context:
Creating strategies to maximize digital marketing performance

🎯My missions:
- Development of a media plan to maximize performance
- Creation of ads that convert
- Performance tracking and plan optimization

✨Clients:
Test Achats, AG assurance, Athora, Bulex, Wako, CAD, A.Vogel,...
Google Ads Google Ads Campaign Facebook Ads Facebook Advertising Facebook Business Manager
Evo Group
Digital Performance Manager
DIGITAL AND IT
April 2021 - October 2022 (1 year and 6 months)
Bruxelles, Belgium
🖼️Context:
Performance campaign management. €4M under management
+ Presentation of results to clients and optimization advice

🎯My missions:
- Facebook Ads campaign management
- Google Ads campaign management
- TikTok Ads campaign management
- Native Ads campaign management

✨Clients:
Test Achats, AG assurance, Athora, Bulex, Wako, CAD, A.Vogel,...
Facebook Ads Facebook Advertising Google Ads Account Management Google Ads Google Ads Campaign

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Signup to reveal

International marketing, Marketing
Universidad Villanueva
2017
International marketing, Marketing
International Marketing, Marketing
Ecole Pratique Hautes Etudes Commerciales (EPHEC)
2017
International Marketing, Marketing

Check out Justin's education

Email Marketing
Brevo
2023
Email Marketing
The Data Strategy Course : Building a Data-driven Business
Udemy
2022
Data Analysis

Justin's certifications are only visible to Malt Community members

Growth Hacker

Justin Denis

🎯 Expert Meta Ads – Lead Generation

About Justin

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