Freelancer profile translated to English.
Back to original languageAbout Juliette
Journalist & digital content expert – Fashion, Beauty, Lifestyle
Independent journalist who has collaborated with major editorial teams and numerous women's media outlets, I support brands and media in their editorial strategy with sharp writing, mastery of SEO, and expertise in digital content management.
My scope of action:
- Article writing (up to 8/day) – fashion, beauty, lifestyle, runway analysis, film/series reviews
- Social media management (Instagram, Facebook, Twitter, Pinterest)
- SEO strategy & online visibility optimization
- Trend monitoring and engaging storytelling
- Creation of high-quality press kits and releases
In parallel:
Passionate about Korean culture and a specialist in this universe, I also bring a unique perspective on K-Beauty, K-Fashion, and Korean pop culture trends, for content that is both precise and differentiating.
I can also assist you in your Instagram content strategy to build your credibility and create a connection with your community.
English
Fluent
French
Native or bilingual
Spanish
Basic
Remote only
Primarily works remotely
Experience
- Head of content chez HerstorySection EditorPRESS AND MEDIANovember 2020 - June 2025 (4 years and 7 months)Paris, FranceFor almost 5 years, I supported the media outlet in its daily editorial strategy by writing articles, supervising teams, and challenging the sections.Over the years, I have enriched my skill set, particularly in writing, management, and SEO writing techniques.
- Carla RaffiProduct PhotographerFASHION AND COSMETICSJanuary 2019 - April 2019 (4 months)Lyon, FranceOn a weekly basis, I worked with this client to build the product catalog. Several times a week, we collaborated on photoshoots to enrich the company's digital catalog and Instagram.
- AVATONCommunity ManagerSPORTSOctober 2019 - January 2020 (3 months)Paris, FranceI supported this young company in creating its digital identity on Facebook and Instagram. In a few months, I succeeded in building a solid community receptive to the client's news.
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Education
- Bachelor in Fashion Marketing, Business, and CommunicationESMOD FASHION BUSINESS2019Au sein de l'école ESMOD FASHION BUSINESS je me suis familiarisé et ai étudié tous les acteurs du secteur de la mode, du journalisme à la communication, du marketing à la commercialisation. Cette école m'a donné un important bagage et une culture mode.
- Bachelor's Degree in Language Science and Digital MediationPaul Valéry Montpellier2015A travers ses trois ans de licence, j'ai pu explorer toutes les particularités du langage. De la façon la plus primaire, en commençant par les fondements d'une langue et d'un discours, à la plus précise en étudiant la construction d'un discours efficace, que ce soit en politique ou dans le monde de la communication publicitaire.