About Juliette
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Experience
- Ecosia GMBHCountry Manager FranceTECHAugust 2020 - December 2024 (4 years and 4 months)Paris, FranceLocalizing brand strategy for the French market
- Market and competitor research
- Analysis of trends related to technology and climate justice
- Definition of annual and quarterly brand objectives
- Implementation and deployment of the development strategy
Managing Ecosia's marketing and advertising campaigns in France- Conception, execution, production, and delivery of campaigns in collaboration with our internal teams and external agencies
- Organizing events and influencer campaigns
- Managing paid media operations (YouTube, SEO, Instagram, TikTok)
- Budget and schedule management
- Measuring campaign success
Managing partnership operations in France- Management of the B2B client portfolio
- Development of commercial operations
Representing the brand in the French market- PR strategy
- Hosting conferences, media appearances
- Brand StationJunior Strategic PlannerDIGITAL AND ITOctober 2019 - June 2020 (8 months)Paris, France• Development and presentation of market and demographic studies• Development of competitive benchmarks• Development of client pitches and strategic recommendations• Development and organization of conferences on new marketing and creative trends
- OGILVY PARISJunior Advertising ManagerDIGITAL AND ITJanuary 2017 - January 2018 (11 months)Paris, France• Project management of 360° advertising campaigns (IBM)• Client brief intake• Creative & production briefing• Creative & production monitoring• Asset delivery
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Education
- MA AdvertisingUniversity of the Arts London2019Formation en stratégie créative et stratégie de marque Mention : distinction
- Master communicationISCOM Paris2017Diplôme en marketing et publicité, spécialisé en planning stratégique