Freelancer profile translated to English.

Description

With over 7 years of experience in France and England in digital marketing, and expertise in Paid Social, I have had the opportunity to lead projects for recognized brands in a constantly evolving field.

With a strong ability to adapt, I offer to join your teams to bring them my experience in campaign management and the implementation of digital strategies. My goal is to bring you results through ROI-focused targeting strategies and new customer acquisition.

I address large companies, developing brands, often overloaded agencies, and business leaders who want tailor-made services.

I also offer Paid Social training for individuals who would like to go beyond the executive level and learn to develop more advanced strategies, implement detailed reporting, and more...

I would be delighted to share a new adventure with you, so please do not hesitate to contact me if my services interest you!

Languages

English
Native or bilingual
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Jet Digital Consulting
Paid Social Expert Consultant
SOCIAL NETWORKS
December 2017 - Today (8 years and 6 months)
Paris, France
Managed Clients: Lenovo/Motorola (Publicis Media), Bottega Veneta (Publicis Sapient), La banque Postale, Joone, Kays Wealth Management, Meetic

§ Creating Wix website & Developing SEO Strategy
§ Building & Developing Paid Media strategy (cross-channel & cross-country)
§ Working with Facebook, Google, Twitter, Tiktok, Pinterest etc. to plan and manage new client accounts.
§ Delivering integrated campaigns with an appreciation for other mobile and desktop channels.
§ Supporting with daily reporting & budget management.
§ Analysing campaign performance against client KPIs & reporting on any trends & insights to the client.
§ Recommending opportunities for campaign optimisation based on meeting clients KPI’s & implement as required.
§ Client relationship management:
§ Identifying business development opportunities in the marketplace, using my Paid Social expertise to provide feedback support and strategic insights.
§ Team training
§ Team lead
Facebook Marketing Social Media Optimization (SMO) Instagram Marketing Data Analysis TikTok Ads Pinterest Ads Snapchat Ads Facebook Ads Instagram Ads Google AdWords SEA Google Analytics Retargeting
LenoirLab Consulting
Senior Paid Social Consultant
SOCIAL NETWORKS
March 2016 - November 2017 (1 year and 9 months)
Paris, France
Managed Clients: Eurosport, Mercedes, La Halle, PromoVacances, Paul, HugAvenue, OnePark, Fiat, Renault, Afflelou…

 Work closely with multiple Team Leads and focus on developing team members’ skills set, managing the workload and resource allocation and ensuring Paid Social best practice and high-quality output.
 Grow Paid Social team capacity and improve working methods to increase efficiency.
 Working with Facebook, Instagram, Twitter etc. to plan and manage new client accounts.
 Working with internal teams to manage campaign timings, delivering all duties to agreed deadlines.
 Delivering integrated campaigns with an appreciation for other mobile and desktop channels.
 Supporting with daily reporting & budget management.
 Building and updating bespoke client reports.
 Analysing campaign performance against client KPIs & reporting on any trends & insights to the client.
 Recommending opportunities for campaign optimisation based on meeting clients KPI’s & implement as required.
 Working with system providers to trouble-shoot any issues that may arise.
 Client relationship management: involved in key aspects of client communication to make a major contribution to high-level strategy.
 Identifying business development opportunities in the marketplace, using your Paid Social expertise to provide feedback support and strategic insights.
 Team management: support the Paid Social Team Lead in managing a group of two people, across all Paid Social clients.
Facebook Marketing LinkedIn Marketing Snapchat Marketing Twitter Marketing Instagram Marketing Social Networks Training Google Tag Manager Web Marketing Strategy Team Management Google Analytics Reporting Google AdWords Microsoft Excel