About Julie
French
Native or bilingual
English
Conversational
Experience
- EI Julie TALLECB2B Content Strategy & SEO CopywritingCONSULTING AND AUDITSApril 2023 - Today (3 years and 4 months)Marseille, FranceSupporting agencies and B2B companies in creating high-value business content for SEO and marketing.Specializing in technical and industrial sectors: energy, industry, logistics, transport, and supply chain.👉 Types of content produced:• B2B SEO blog articles• White papers and expert content• Newsletters & email campaigns• Marketing automation workflows• Sales enablement materials (sales presentations, case studies, flyers, sales decks, etc.)👉 Examples of recent projects:• Design and writing of a complete marketing automation workflow for a major energy player (white paper + email sequences)• Production of specialized SEO articles for an e-commerce logistics platform• Creation of expert content as part of an ABM strategy targeting the energy sector• Sales enablement support for an energy transition player: sales materials, LinkedIn content, ad banners, and sales tools👉 Approach:• Quick understanding of business, technical, and commercial challenges• Content designed for SEO visibility as well as business objectives• Ability to simplify complex subjects without losing business credibility• Regular work for agencies, respecting deadlines and confidentiality requirements.
- Martin BencherIndustrial Logistics & Oil & Gas Projects ManagerTRANSPORTATIONMarch 2021 - January 2022 (10 months)Marseille, FranceEnd-to-end management of complex logistics operations and international industrial projects (energy, oil & gas, heavy industry).👉 Multimodal piloting: coordination of exceptional transport (maritime, air, river, road)👉 Heavy lift and out-of-gauge (OOG) cargo management👉 Operational coordination between EPC clients, suppliers, and field teams👉 Management of technical constraints, deadlines, budgets, and operational imperatives
- Blue Water ShippingBranch Manager – Industrial Projects & Energy DivisionLOGISTICS AND SUPPLY CHAINApril 2013 - June 2020 (7 years and 2 months)Marseille, FranceHead of the industrial logistics projects division in France and development of the Marseille branch:👉 Team management and structuring of internal processes👉 Business development and management of an international industrial client portfolio👉 Management of complex logistics projects in demanding environments: energy (oil & gas), construction, shipyards, heavy industry👉 Coordination of international multimodal operations (maritime, river, air, road)👉 Budget responsibility, performance monitoring, and reporting👉 Operational interface between clients, suppliers, partners, and field teams👉 Management of projects with high technical and regulatory constraints
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Certifications
- CopywritingLiveMentor2024