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Julien VéluJV

Julien Vélu

Social Media & Influence Strategist

€550/day
21 projects
Paris, FR
8-15 years

Average response time: 4 hours

Freelancer profile translated to English.
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About Julien

I have the pleasure of supporting brands, agencies, and personalities in creating their communication, content, Social Media, and influence strategies, designing creative ideas, and setting up their production.

My main areas of intervention:

Social Media - Content
◦ Social Media Strategy / Content Strategy
◦ Supervision of operational teams (Community Manager, graphic designer, etc.)
◦ Design - content ideas

Influence Management
◦ Influence Marketing - Activation Ideas
◦ Talent Casting / Contracting
◦ Campaign Monitoring

Communication Consulting
◦ Communication Strategy / Brand Content Strategy / Social Media Strategy
◦ Brand Platform and Brand Creation (branding, etc.)
◦ Audit & Benchmark
◦ Monitoring & Reporting (activity reports, performance measurement, learnings, etc.)

Design & Writing
◦ Creative Idea Design / Big Idea / Editorial Line.
◦ Writing (scripts for film, digital, Social Media, SEO, brand content, articles, etc.)
◦ Content Production

Creative Support & Content Production
◦ Selection of the best production partners (photographer, graphic designer, etc.)
◦ Production Monitoring / Project Monitoring
◦ Definition of creative guidelines
◦ Organization of photo shoots / Content Factory / Product photo shoots, etc.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • TikTok
    TikTok Creative Partner
    TELECOMMUNICATIONS
    February 2026 - Today (6 months)
    Assisting advertisers in creating and scaling their TikTok strategy.

    Examples > Monoprix, Caradisiac, Blue Skincare, Coty...
    Social Media TikTok Influence Marketing Content Marketing
  • Julien Vélu
    Brand Content / Social Media & Influence
    CONSULTING AND AUDITS
    September 2018 - Today (7 years and 11 months)
    Paris, France
    I support brands, agencies, and personalities on three key topics:

    - Communication Strategy (brand platform, social media, influence, digital, etc.)
    - Content Strategy (messages, editorial line, tone, platform choices, etc.)
    - Content Production (content writing, photos/videos, creator activation, writing, etc.)

    Example achievements:

    - Social Media & Content Strategies (+50 clients)
    Nespresso, BMW, LVMH, Microsoft, Ritz Paris, BPCE, EDF, Danone...

    - Influence & Content Creator Activations (+30 clients)
    Ikea (Whoogy's), Nespresso (Chefs), Urban Sports Club (Content creators)...

    - Brand Activations (+50 clients)
    Campaign ideas, events, product placement...

    - Executive Communication Strategies (+20 clients)
    CAC40 groups, entrepreneurs, athletes, startups and scale-ups.
    Communication Strategy Community Management Brand Content Marketing Influence Marketing
  • WPP
    Head of Social Media & Influence
    DIGITAL AND IT
    March 2016 - December 2019 (3 years and 10 months)
    Paris, France
    Director of the Social Media (Community Managers & Graphic Designers) & Influence department, in charge of the agency's Social Media, content, and influence strategies.

    Main clients:

    - Nespresso France (Always-on strategies & activations)
    - L'Oreal France (Always-on strategies & activations)
    - BMW (Always-on strategies & activations)
    - Opel (Always-on strategies & activations)
    - Mazda (Always-on strategies & activations)
    Consulting Communication Strategy Writing Social Media Influence Marketing

Reviews

5.0

Out of 15 ratings

S

Samuel

OMAKASE

Reviewed on 7/22/2022

Still as effective!
NatashaN

Natasha

SGS - France

Reviewed on 8/13/2020

Very reactive and professional

Recommendations

SB
FU
FU
+5
Samuel Behein and 7 other people have recommended Julien

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Education

  • Master - Marketing & Advertising
    Institut Supérieur de Communication Paris
    2015
  • Associate's Degree - Marketing & Hotel Management
    École Hôtelière Perpignan - Léon Blum
    2013

Certifications

  • Google Partner - AdWords
    Google
    2019
    Web Marketing Strategy Traffic Acquisition Community Management Growth Hacking SEO Web Marketing SEA Social Media
  • Facebook Blueprint Certified
    Facebook
    2019
    Web Writing Brand Content Social Media Training Social Media Writing

Skill set

Categories