JOFreelancer profile translated to English.
Back to original languageAbout Julien
Hello!
I am Julien, passionate about digital marketing and an expert in Feed Management. My career was forged within the agency Labelium, where I honed my skills in media buying (Google, Meta, Amazon) and product feed management, essential for boosting e-commerce activity on digital channels.
With over 5 years of experience, I have supported both prestigious major brands – such as Louis Vuitton, Dior, L'Oréal, Yves Rocher, and Pat McGrath – and numerous emerging brands, by ensuring the audit, creation, optimization, and deployment of high-performing solutions.
My goal is to transform your product catalogs into true growth levers, by offering you complete expertise and guiding you towards autonomy on each platform. Do not hesitate to contact me to discuss your projects and identify together the solutions adapted to your needs.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Labelium CanadaSenior Account Manager - Feed ManagementE-COMMERCEJanuary 2020 - February 2025 (5 years and 1 month)Montréal, CanadaAccount Management & Digital Strategies
- Management and optimization of Paid Media campaigns (Google Ads, Meta, Amazon Ads)
- Monthly, quarterly, and annual reports and dashboards on client performance
- Management of budgets ranging from 1M to 2.6M CAD and creation and execution of multi-channel strategies
- Management and optimization of product feeds (Feed Management) to maximize performance across all channels. (Google Shopping, Meta, Snapchat, Twitter, affiliate marketing channels).
- Global audit of the source feed and feeds by channel
- Clients: LVMH, L'Oréal, Yves Rocher, Pat Mcgrath
- Experience using several feed management platforms such as: Lengow, DataFeedWatch, Godatafeed, Smartfeed, Product Up.
Development of tailor-made digital strategies to achieve client and campaign objectives.Client Management and Coordination- Advise and support a diverse portfolio of clients
- Collaborate with internal teams (data, creative, strategy, SEO) to execute 360° campaigns.
- JMO MarketingFreelance Digital Marketing - Feed ManagementE-COMMERCESeptember 2023 - Today (2 years and 9 months)Nice, FranceBy focusing on feed management services, I offer various types of support to small, medium, and large businesses.I am involved from the creation to the optimization and deployment of product feeds on platforms.All of this is accompanied by a detailed audit of their product feeds to boost their campaigns and revenue.Feed Management expert with over 5 years of experience, I support brands as a freelancer to optimize and enrich their product feeds. I master the main platforms (Google Merchant Center, Meta...) as well as numerous feed management tools.My goal: activate new digital channels, maximize the performance of your campaigns, and make you autonomous in managing your catalogs, while respecting the best practices of each ecosystem. Interventions possible on short or long projects.
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Education
- French BaccalaureateLycée de Valbonne - Science and Technologies of Management and Business2016Baccalauréat français
- Bachelor of ManagementUniversity of Quebec at Montreal2019Bachelor en Management