Freelancer profile translated to English.
Back to original languageAbout Julien
E-commerce consultant | Support on Shopify / Magento | Optimization of store, catalog & organization
My goal:
To help SMEs or individuals optimize or launch their e-commerce store without getting lost in the technicalities, through operational, human, and concrete support.
==> save you time, structure your processes, improve conversion rates.
Are you launching your online business/store and need to structure your products, content, and processes?
I offer you 3 years of confirmed experience as an e-commerce manager, during which I managed several e-commerce sites in the sports sector (via Magento), with the following main responsibilities:
- Definition of communication and web marketing strategy,
- Management of communication schedules, e-commerce priorities, and launch of new collections,
- Operational management of stores on a daily basis,
- Implementation and launch of the Official Store of Toulouse Football Club in close collaboration with the various business units,
- Briefing and validation of content with experienced graphic designers.
I offer you operational and strategic support to:
- Conduct a concrete and detailed audit of your store,
- Improve your site structure, product pages, content, UX,
- Organize your content (briefs, planning, tools),
- Help you brief developers, SEO specialists, graphic designers, etc.
French
Native or bilingual
Spanish
Conversational
English
Conversational
Remote only
Primarily works remotely
Experience
- ORECA FranceE-commerce ManagerNovember 2022 - Today (3 years and 7 months)Management & implementation of the commercial action plan for the official stores of France Rugby, Stade Français Paris, Toulouse Football Club, and ASM Clermont (end of 2024) with over 1000 active references.- Definition of strategy and analysis of KPIs, SEO, SEA.- Enhancement of offers, justified by a turnover multiplied by 2.1: 2023 vs 2022.- Management of user experience optimization projects and front/back office functionalities.- Coordination between different business units (Product Owner, Market Managers, KAM, Graphic Designers, Developers, Traffic Manager).- Ensuring the communication schedule across various platforms.- Implementation and launch (July 2024) of the Official Store of TéFéCé in close collaboration with the various business units.- Exclusive TikTok Shop activation on TéFéCé's eshop.
- PLATINIUM GROUPJunior Event ManagerE-COMMERCEJune 2022 - September 2022 (3 months)Monaco, MonacoManagement of ticketing (purchase/sale) for events: F1, Moto GP, WorldSBK on platforms: formula1.com & gootickets.com- Contacts with event promoters, collection of information on events, sales conditions (prices, commissions).- Management of customer service requests and coordination of event-related logistics; problem resolution.- Monitoring and optimization of online event performance.
- INTERDITAUPUBLIC.COME-commerce Marketing OfficerE-COMMERCEJune 2021 - November 2021 (5 months)Barcelone, Spain- Writing sales copy, processing visuals via Photoshop, and uploading to the eshop.- Review, validation, and final activation of daily sales by the teams.- Execution of the marketing strategy.
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Education
- MSc 2KEDGE BUSINESS SCHOOL2022MSc 2
- Facultad of Economia2020