Julien L.

As part of its development and business consolidation, ABK Agencement Rénovation, a company specializing in interior renovation and fitting work, called upon my web design and branding services.

The project was structured around two main areas: the creation of a modern and intuitive showcase website, as well as the design of a new visual identity, including the creation of a professional logo and custom business cards.

Active since 2017, ABK Agencement Rénovation wanted to reach a new level by modernizing its image to better reflect the quality of its services and strengthen its digital presence.

The main objective of this mission was to support the company towards greater notoriety, by increasing its online visibility and consolidating its credibility with new clients.

The showcase website, designed to be clear, accessible, and responsive, was conceived as a tool to highlight ABK's achievements, while facilitating contact and generating qualified leads.

Thanks to this comprehensive overhaul, ABK Agencement Rénovation now benefits from a more professional image and a high-performing digital platform, adapted to the challenges of a competitive market.

Boardjoy is a travel agency specializing in organizing surf and skateboard trips in Morocco. Positioned in a dynamic and growing market, the agency stands out for its immersive approach, combining sports training and cultural discovery.

As part of its commercial launch, Boardjoy enlisted my expertise for the complete design of its website. My objective was twofold: to provide the brand with a professional digital showcase capable of reflecting its unique identity, and to implement an efficient booking system to facilitate the rapid acquisition of its first travelers.

To meet these challenges, I developed a user-friendly, responsive, and conversion-optimized website. The focus was on ease of navigation, clarity of information, and the integration of an intuitive ticketing solution allowing users to book in just a few clicks.

Thanks to this system, Boardjoy was able to not only enhance its brand image from its opening but also initiate its first sales and build loyalty among surf and skateboard enthusiasts, attracted by the quality of the experience offered.

As part of their digital growth strategy, SCJ Informatique, a company specializing in IT solutions for individuals and businesses, entrusted me with the complete redesign of their website.

My main mission, as a web designer, was to create a website that was more user-friendly, more performant, and conversion-oriented.

The old site, while informative, suffered from an outdated user experience, an unengaging design, and a high bounce rate.

It had become essential for SCJ Informatique to modernize their digital showcase to optimize their ability to attract, retain, and convert new clients.

The project was carried out entirely on WordPress using the Elementor page builder, allowing for great flexibility and a modern, responsive outcome.

Each page was redesigned to maximize the user experience: simplified structure, fluid navigation, strategically placed calls to action, and a visual design consistent with the company's professional image.

The result:

A significant improvement in conversion rates thanks to an optimized customer journey,

A significant reduction in the bounce rate,

A clear showcasing of SCJ Informatique's services and expertise,

A website that is now easily manageable internally for regular updates.

Thanks to this redesign, SCJ Informatique now has an effective prospecting tool, strengthening its professional image and its competitiveness in the local market.