Julien Grillo

I manage the outbound prospecting strategy for SteerFox, an e-commerce acquisition platform specializing in automated paid campaign management based on product data.

My mission includes:

identifying and qualifying e-commerce businesses with high potential,

detecting relevant buying signals (funding rounds, recruitment, redesign, job changes, etc.),

personalizing messages at scale using AI,

and implementing coherent multichannel sequences (email + LinkedIn + Calls).

Objective: generate qualified appointments with e-commerce decision-makers (CMO, Head of Digital, E-commerce Manager), while aligning messages with SteerFox's value proposition: improving campaign profitability through product-driven management.

I collaborate with Sairen, an AI voice agent specializing in B2B appointment setting in the healthcare sector (clinics, laboratories, medical centers, etc.).

My mission is to supply their internal SDR teams with qualified, ready-to-call databases by ensuring:

the identification of relevant companies,

the detection of the right contacts (directors, managers, practitioners),

filtering according to their targeting criteria,

and the enrichment of contacts with direct emails and phone numbers (06/07).

Objective: enable SDRs and the voice agent to conduct more effective cold call campaigns, with truly actionable and high-potential leads.

15% of meetings generated on contacted leads.

I manage all outbound prospecting so the team can focus on content production and creation, while benefiting from a continuous flow of qualified appointments with key account decision-makers.

I am involved in:

defining targeting and identifying the right contacts,

lead sourcing and enrichment,

implementing multichannel sequences (email, LinkedIn, phone),

large-scale personalization using AI,

and performance tracking to maximize response and conversion rates.

Through this method, I have generated over 130 appointments with communication, marketing, and key account managers from major French corporations.