Freelancer profile translated to English.

Description

Hi, it's **Julien Coppola**! Need a boost to increase your online sales? You're in the right place. With over 10 years of experience in this field, I'm here to boost your revenue and orchestrate a complete digital strategy for your project 🔌💡

MY HIGHLIGHTS

→ Web3: I built a dynamic community in the Web3 universe and organized events that amplified project visibility.

→ Entrepreneur: I founded a customizable jewelry brand, generating exceptional growth.

→ International Rebranding: I successfully orchestrated a complete overhaul.

→ Exceptional Growth: From €15K to €600K in a single year, I propelled project revenues to new heights.

→ Product Placement: I ensured brand visibility by orchestrating product placement with celebrities.

MY AREAS OF EXPERTISE

→ Strategic Analysis: I identify opportunities and strengthen your weaknesses to maximize results. From acquisition to loyalty, I structure your e-commerce site.

→ E-commerce Management: I provide a strategic overview, orchestrating exponential growth through concrete Web Marketing and Project Management strategies.

→ Digital & Conversion: Mastery of digital communication and various channels to transform prospects into loyal customers and brand ambassadors.

→ Innovation: I am at the forefront of Web3, exploring the possibilities offered by Blockchain, NFTs, and DeFi to position you at the cutting edge of innovation.

→ Creation of Impactful Visuals: I leverage my graphic design skills to reflect a striking branding that grabs attention.

You are looking for a partner capable of boosting your sales and guiding your digital strategy to success, contact me 📞📲

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Bruxelles (up to 50km), Liège (up to 10km), Anvers (up to 10km)

Carré Blanc
E-commerce Consultant
E-COMMERCE
October 2024 - Today (1 year and 10 months)
Bruxelles, Belgium
For 40 years, Carré Blanc has stood out for its unique know-how, constant originality, and quality found in all its collections. Revealing inspiration, Carré Blanc develops unique and durable products to decorate your home. Our creations are the result of work by our stylists, but are also imagined in collaboration with contemporary artists.

E-COMMERCE
Shopify Platform Configuration
Settings and configuration of the e-commerce site on Shopify and themes.
Setting up payment options and delivery methods available to customers.
Implementation of essential pages: homepage, product pages, landing page, cart, checkout, etc.

Integration of Strategic Partners
Shipping: configuration of shipping options and integration of chosen logistics partners.
Advertising (Ads): Integration of advertising tools for managing Google Ads, Facebook Ads campaigns, etc.
SEO: Support in choosing and connecting with partners for long-term SEO strategy.
Email: Installation of tools to manage email campaigns and set up automations.

Configuration of Marketing Tools
Implementation of Shopify tools for marketing (promo codes, product recommendations, newsletters).
Integration of retargeting systems to improve conversions (Facebook pixel, Google Tag Manager, etc.).

Team Training
Training of internal teams on Shopify usage: product management, orders, inventory, and reports.
Post-launch support to ensure smooth adoption of tools by the teams.
Social Media Branding E-commerce Project Management Digital Communication
QNT
CDO
E-COMMERCE
December 2019 - January 2025 (5 years)
Bruxelles, Belgium
QNT is one of the European leaders in food supplements. As a project manager, I am responsible for e-commerce, strategy, development/improvements, and commercial operations for the European market.

E-COMMERCE
- E-commerce platform redesign with a brand new rebranding
- Management, creation, and execution of the e-commerce marketing plan (banner creation, promotion, merchandising, new offers, new content landing pages, SEO).
- Launch and management of acquisition campaigns (SEO/SEA/SMA/Affiliation/Google Shopping/influencers/retargeting/geofencing...)
- Coordination with developers, acquisition managers, CRM, and various stakeholders.
- KPI monitoring and management (Weekly + Monthly)
- Competitive benchmarking and analysis

DIGITAL COMMUNICATION
- Development and implementation of the overall digital communication strategy
- Creation of the communication plan
- Social media strategy (platforms / content)
- Rebranding implementation

MARKETPLACE
- Brand setup on Amazon
- Creation of the brand's shop on Amazon
- Creation of A+ product pages
- Transition from Seller to FBA to Vendor
- Ad activation and monitoring

MARKETING
- Assistance in creating stands for international trade shows
- Support for rebranding implementation in mass retail
Cryptosquare
Co-founder
ENTERTAINMENT AND LEISURE
June 2021 - Today (5 years and 2 months)
Brussels, Belgium
- Create and manage a community
- Event organization
- Team management
- B2B support in the transition from Web2 to Web3