Freelancer profile translated to English.
Back to original languageAbout Julien
After managing the acquisition and Facebook Ads strategy for the largest mobile game studio in France, I advise companies on their Facebook Ads strategy.
I offer one-day training sessions, which are sufficient to get your teams started on the subject.
The goal is to define your objective together, train your teams, and support them over time if necessary.
My one-day training sessions (renewable) are structured as follows:
_INTRO - What is your objective?
_SETUP - Facebook Ads Architecture
_INTRO TO "AUDIENCE" - Choosing your target audiences
_BIDDING & BUDGET - Setup & Strategy
_TEST - Putting your ads in competition
_LAUNCH
_OPTIMIZATION - Tracking, analysis, and optimization
My training sessions are theoretical in the morning, practical in the afternoon, and I support you over time by observing your actions.
Spanish
Fluent
French
Native or bilingual
English
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- VoodooAcquisition ManagerVIDEO GAMES AND ANIMATIONSeptember 2016 - January 2017 (4 months)Paris, FranceResponsible for the new user acquisition strategy for games from the Voodoo studio, the largest mobile game publishing studio in France.Monthly budget managed: €100KMy role was structured as follows:- Creation of ad designs- Budget and bidding strategy setup- Creation of targeted audiences- Campaign launches- Duplications and A/B testing- Campaign analysis and optimization
- Mon Beau TerroirFull Stack DeveloperAGRICULTUREJanuary 2016 - January 2017 (1 year)Paris, FranceFront-end / back-end development for the website https://www.monbeauterroir.com/A startup connecting farmers and visitors.My roles:- Client requirement gathering- UI / UX design of the site- Front-end development- Back-end development
- Ballot-FlurinWeb ConsultantAGRICULTUREMarch 2016 - September 2017 (1 year and 6 months)Paris, FranceI helped the Ballot-Flurin brand develop its new E-commerce site, then supported them with their web marketing and sales strategy.In particular, I managed the following tasks:- Project management for the E-commerce site: ballot-flurin.com- Facebook acquisition strategy- Implementation of an AARRR loop- Newsletter redesign support
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Education
- Master 2 - Web MarketingESSCA - Business School2013